Video Awards Categories

These categories recognize excellence in videos that were first released or otherwise made public since January 1, 2024. 
   Nominations that won in the 2025 ABAs may be resubmitted for consideration in the 2026 ABAs. If they have been updated with recent achievements, they may be submitted to the same categories in which they won. If they have not been updated, they must be submitted to categories different from those in which they won.

Information to be submitted online for entries in these categories for the 2026 ABAs will include

a. An essay of up to 200 words describing the video's purpose and results to date

b. The video itself, in the form of an attachment or a URL, which you must attach to your entry through our attachment/link uploading tool

c. Optionally, you may list creative and production credits for your work - a list of the people and organizations that contributed to its development

H01. Automotive
H02: Beauty, Fashion & Lifestyle
H03. Branded Entertainment
     a. Business-to-Business
     b. Consumer
H04. Cause Marketing
H05. Charitable
H06. Corporate Social Responsibility
H07. Corporate Overview
H08. Customer Testimonial or Review (new for 2026)
H09. Diversity & Inclusion
H10. Documentary
H11. Educational Institution
H12. Events & Livestreams
H13. Financial Services - Banking
H14. Fitness, Health & Wellness
H15. Food & Drink
H16. Games
H17. Government Relations
H18. Influencer & Celebrity
H19. Internal/Employee Communications
H20. Kids & Family 
H21. Low Budget (up to $25,000)
H22. Motivational
H23. Music 
H24. Music Video 
H25. News & Politics
H26. Not-for-Profit
H27. Orientation
H28. Pharmaceutical
H29. P.R.: Annual Reports
H30. P.R.: Government
H31. P.R.: Industrial
H32. P.R.: Media & Entertainment
H33. P.R.: Non-profit Fund Raising
H34. P.R.: Other
H35. P.R.: Technology
H36. Public Service & Activism
H37. Sales: Direct Response Marketing
H38. Sales: Government
H39. Sales: Industrial
H40. Sales: Media & Entertainment
H41. Sales: Other
H42. Sales: Technology
H43. Sales: Product Sales
H44. Sales: Service Sales
H45. Science & Technology
H46. Security/Safety
H47. Short-Form Series (Under 3 Minutes per Episode) (new for 2026)
H48. Social Video
H49. Sustainability & Environment
H50. Sports
H51. Training / Instructional
H52. Travel & Tourism
H53. User-Generated Content (UGC) Campaign (new for 2026)
H54. Viral
H55. Virtual Events & Experiences
H56. Workplace Culture