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Fierce Inc., Seattle, Washington, United States: Pulse by Fierce

Company: Fierce Inc., Seattle, WA
Company Description: Fierce Conversations is a global leadership development and training company, founded by best-selling author Susan Scott in 2001. Serving sixty percent of the Fortune 500, we partner with clients to transform organizational cultures by building employee conversational skills that spark curiosity, ignite innovation, invite cross-boundary collaboration, and solve their toughest business challenges.
Nomination Category: App & Mobile Website Categories
Nomination Sub Category: HR & Employee Experience
2024 Stevie Winner Nomination Title: Pulse by Fierce
  1. The date on which this nominated mobile site or app was first published:

    February 2023

  2. List the appropriate creative and production credits for this app: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

    Head of strategy: Ed Beltran
    Head of development and design: Geeta Premkrishnan
    App development: DCI Infoway
    AI development: Trigma
    Behavioral research: Gabe De La Rosa, PhD
    UX research: John Neeley
    Marketing: Jaime Navarro, Nicole Licourt, Cam Johnson

  3. Briefly describe this mobile site or app’s objectives and how it has met those objectives (up to 200 words). If applicable, include here the platforms your app supports:

    Total 186 words used.

    Pulse is an app designed to improve employees' emotional intelligence and reduce stress through biometrics. The aggregate data of employees (excluding personal identifying information) is then populated in a predictive analytics dashboard for employers based on department, region, and the whole organization to track key measurements around culture, employee engagement, stress levels, and turnover.

    Pulse syncs to employees’ smart watches to track their biometrics. Specifically, heart rate variability. Pulse transforms heart rate variability into an intuitive stress timeline. By charting each hour of the day on a 1-4 scale, the app shows users a 24/7 timeline of their stress. Its AI chatbot then provides users with individualized, interactive coaching based on over twenty years of PhD research and Fierce's experience training >60% of the Fortune 500.

    The app has generated one million in revenue over the past year. It has yielded the following results for employers (and their employees):

    • 8% reduction in employee burnout
    • 16% reduction in employee anxiety*
    • 8% reduction in perceived stress*
    • 4% improvement in employee cohesion
    • 11% improvement in employee resilience

    *Based on studies conducted by the Korn Ferry Institute (published February 2024).

Attachments/Videos/Links:
Pulse by Fierce
URL Pulse demo video
URL Pulse by Fierce website
URL Pulse overview brochure
URL Employer dashboard functionality + visuals (page 6)
URL Korn Ferry Institute's research + findings (pages 2-3)