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 Company: EffectiveUI and Discovery Channel
Company Description: EffectiveUI is an award-winning solution provider of rich Internet applications, delivering highly usable, interactive, expressive Web sites and applications. With expertise in user experience strategy, design, application development and usability testing, EffectiveUI helps today’s most respected brands deepen customer engagement by enabling dynamic, compelling customer interactions.
Nomination Category: Web Site Craft Categories
Nomination Sub Category: Software Programming/Design
Nomination Title: Discovery Earth Live
- When was this web site first published?
February 2008
- Briefly describe this web site's programming and technical design. Include here the URL of the nominated web site. (up to 100 words):
http://www.discovery.com/discoveryearthlive
Discovery Networks selected EffectiveUI to create an interactive 3D application
that enables scientists easily to contribute data that is readily understandable
by consumers. The application allows people to interact, share, collaborate and
engage with scientific data in an easy-to-use, immersive, fun user interface.
Site visitors can create their own environmental scenarios and share them by
placing widgets on social networking sites, blogs and websites.
Built with Adobe Flex, the application taps into NASA and NOAA databases to
allow visitors, in real-time 3D, to view the status of climate changes,
including carbon dioxide, polar melting, deforestation, endangered species,
dramatic weather changes, etc.
- List the appropriate creative and production credits for this entry:
EffectiveUI team:
RJ Owen, Senior Developer
Brad Umbaugh, Senior Developer
Patrick Hansen, UX Designer
Kevin Skrenes, Senior Developer
Discovery Channel team:
Randy Reiland, SVP Interactive
Lori Walk, Producer
Betty Chu, Producer
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