What's New & Different for 2026
Eligibility Timeframe:
- Eligibility extends from July 1, 2023 through January 14, 2026. Nominations should cite achievements made during that window.
Entry Deadlines
- November 5, 2025: Early-bird entry deadline - entry fees discounted by $45
- December 4: Final entry deadline. Late fees will apply after this deadline, even for categories for which there are no entry fees.
- January 14, 2026: Last day late entries will be accepted with payment of $55 late fee per entry. Note that this deadline will not be extended.
Entry Fees
- Entry fees have been raised by $10 per submission from the 2025 competition.
New Categories
- There is an entirely new group of categories, called AI & Digital Transformation Categories, with two subsections
Customer Service
Sales - Other new categories, which you can explore here, include
- Rising Star in Sales (Under 30) - There is no entry fee for this category.
-
Cross-Functional Sales Collaboration Team of the Year
-
Sustainable Sales Practice Achievement
-
Sales Distinction of the Year - Startups & Scaleups
-
Customer Empathy Advocate of the Year
-
Achievement in Global Customer Service Excellence
-
Customer Service Department of the Year – Digital-First Services
-
Customer Service Department of the Year – Global Operations
-
Business Development Achievement of the Year - Digital Commerce Enablement
-
Business Development Achievement of the Year - Sustainability
-
AI-Powered Sales or Service Solution – New or New Version
-
AI-Powered Sales or Service Solution – Implementation
-
Sustainable Tech Solution for Sales & Service – New or New Version
-
Sustainable Tech Solution for Sales & Service – Implementation
-
Best Advance in Product Innovation
-
Product Feature of the Year
-
Digital Enablement Provider of the Year
-
Sales & Service Ecosystem Enabler of the Year
-
Best Use of Thought Leadership in Digital Transformation
-
Thought Leadership in Diversity, Equity & Inclusion in Sales or Service
-
Thought Leadership Campaign of the Year – Multi-Channel Strategy
- Rising Star in Sales (Under 30) - There is no entry fee for this category.