Search past winners/finalists


  • MESA logo

Direct Alliance

How to EnterCompany: Direct Alliance, Tempe, AZ
Company Description: For more than a decade, Direct Alliance has been a leader in providing integrated sales and marketing solutions to extend market coverage, accelerate sales, and build customer relationships for its Fortune 500 clients.
Nomination Category: Solution Provider Awards Categories
Nomination Sub Category: Sales Outsourcing Provider of the Year

Nomination Title: Sales Outsourcing Provider of the Year – Direct Alliance

Tell the story about what this nominated organization has achieved since the beginning of July 2010 (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:
With over a decade of experience, Direct Alliance, a TeleTech company, has
been the go-to partner Global 1000 clients leverage to solve their biggest
customer relationship challenges. Through building and nurturing
relationships that deliver long-term revenue and increased customer
satisfaction and loyalty, we are the company the world’s most ambitious
organizations call upon for innovative, customer-centric sales solutions.

The depth and breadth of Direct Alliance’s sales experience, combined with the
dedication and passion of its employees, has allowed the organization to
deliver on their promise of growth and market expansion to clients. In 2011,
Direct Alliance will increase its top line revenue by 26.7% and operating
profit by 62.5% while bringing in over $35M in new business opportunities.

Today’s market has drastically changed. New media channels have allowed
customers to drive brand reputation and perception by forcing companies to
address this new reality with a different approach to sales and marketing.
The Direct Alliance adaptive revenue generation platform pulls information
across all contact channels into one holistic customer experience, driving
revenue through digital marketing, predictive analytics, and sales
performance. This enables us to deliver proactive and personalized customer
experiences for our clients through each stage of the customer life cycle.

Our adaptive solutions drive revenue from fragmented and hard to reach markets
for some of today’s most recognized brands around the world. Our unique and
integrated sales and marketing solutions handle millions of customer
interactions a day across any channel, vertical, and geography. We deliver
scale through our adaptive engagement platform which has delivered results
such as these for clients:
•In one year, 75 Direct Alliance technology-enabled associates covered 400K
SMB accounts which is 10x the market ratio
•For wireless clients, we have reduced churn by 40% and increased ARPU by 20%
•For a well known online technology company, we touched over 1M local
advertisers and acquired more than 100K online advertisers in 12 months

Direct Alliance not only has industry leading sales and marketing solutions
but we embrace an innovative and entrepreneurial culture. We promote balance,
recognition, and continuous improvement initiatives throughout the
organization. We recognize the actions that enforce our company values while
proactively soliciting feedback and encouraging ideas for process improvement
and efficiency.

As the market and client base becomes more diverse, our workforce must adapt
and reflect those changes. We believe diversity is about learning from others
who are not the same, therefore we create training and leadership development
programs that are tailored to the realities of our business and deliver highly
skilled, successful sales associates for our clients.

At Direct Alliance, we tie our success directly to our client’s business
outcomes. Our adaptive revenue generation platform is tailored to the unique
needs of our clients; helping some of the most successful companies around the
world overcome the challenge of increasing revenue in highly fragmented and
complex local markets while delivering personalized and seamless customer
experiences each and every time.

List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:

Provide a brief (up to 100 words) biography about the leader of this nominated company:
Judi Hand has more than 20 years of experience in sales, service, and
marketing to business and consumer customers at all levels. As president and
general manager of Direct Alliance Corporation and chief sales officer for
TeleTech, she leads TeleTech's global sales effort for new client acquisition
and business expansion with existing clients. Ms. Hand earned her MBA from
Stanford University and a BSBA in communications and marketing from the
University of Nebraska.