ClickMeeting Ltd. - Collaboration Solution
Company: ClickMeeting Ltd.
Company Description: ClickMeeting is a browser-based, feature-heavy and flexible web conferencing platform. This SaaS solution is dedicated to the business environment to meet, collaborate, and work online. It enables busy professionals to host and smoothly run online meetings, webinars. The software requires no installation and works on all devices and operating systems.
Nomination Category: New Product & Service Awards Categories
Nomination Sub Category: Collaboration Solution – New Version
Nomination Title: ClickMeeting Webinar Software: new room, new technology, new features
Tell the story about this nominated product or service (up to 650 words). Describe its function, features, benefits, and sales to date:
ClickMeetingis a browser-based, feature-heavy and flexible web conferencing platform. This SaaS solution is dedicated to the business environment to meet, collaborate, and work online. It enables busy professionals to host and smoothly run online meetings and webinars. It’s also great for educational institutions, to teach students and engage with them online.Thesoftwarerequiresno installation and works on all devices and operating systems.
The company introduced its platform in March 2010 and since it is continuously developed to meet the market demands. Past 2018 was one of the busiest years because the company has added not only a wide range of new features, but it has also given access to the brand new, re-designed webinar room.
The most valuable source of information forClickMeetingarecustomers. That’s why every update, every feature, andall the company work comes from the feedback and needs reported by users.
2018 at ClickMeeting: new room, new technology, new features
The whole process of new features and changes started by the end of 2017 when the company has introduced new integrations with the analytical and remarketing tools:
Google Analytics- https: //integrations.clickmeeting.com/integration/google-analytics/
Google Tag Manager- https: //integrations.clickmeeting.com/integration/google-tag-manager/
Facebook Pixel- https: //integrations.clickmeeting.com/integration/facebook-pixel/
Data is essential for the webinar’s success, so these integrations were a must. They giveClickMeetingusers an opportunity to track their audiences’ behavior onall oftheir webinar pages, which leads to improving webinar performance and creating tailored ads for prospects.
In March, the company launched anopen beta version their completely rebuilt webinar room!
It was a massive step because it gave an entirely new experience toClickMeetingusers. The technology operates more smoothly, the design is based on the latest UX trends, and we have a responsive room layout! And on top of that we have new, cool features:
- Question Mode, which enables you to add selected chat messages to the question list to be answered later in the event.
- Recording Layouts- enable users to choose from various room layouts for the webinar recordings, depending on what they want to focus.
- Call to Action pop-up, for redirecting your attendees from the webinar room directly to an external URL. A handy tool for making instant sales!
The following months brought yet more news. In June, ClickMeetingintroduced Paid Webinars!
This tool enablesClickMeetingusers integrating their accounts with PayPal. Once they do that, they can start selling access to their webinars and make money in a process.
The month after Paid Webinars,ClickMeetinglaunched a brand-new tool: On-Demand Webinars.
This feature givesClickMeetingusers an opportunity to share their recorded webinars. In exchange for access to those recordings, though, interested prospects will have to leave their emails addresses, increasing prospect list ofClickMeetingclients.
In August the news was: Live Streaming on Facebook & YouTube.
This feature is all about giving a chance to synchronize users’ webinar events with their social media network on Facebook and YouTube. With that, they can reach a wider audience and increase brand visibility.
The same month brought a new integration: Pipedrive! Pipedrive is a CRM software designed to help sales team run and manage sales processes. https: //integrations.clickmeeting.com/integration/pipedrive/
ClickMeeting’s integration with Pipedrive allows users to automatically export the webinar registrants and attendees’ data to their Pipedrive account. With data stored in the CRM’s, users can plan a follow-up tailored to a specific group and nurture their interest in a product or service.
The following months brought even more news! The company redesigned itsBranding Tooland enriched it with an Unsplash integration! https: //blog.clickmeeting.com/webinar-appearance
ClickMeetingusers can still brand their webinars with their logo and company colors. But, from now on, they can make their webinar pages look remarkable and coherent with a wide choice of eye-catching photos from Unsplash.