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The Spoonie Society, Maribyrnong, Victoria, Australia: The Spoonie Society, Wearable Heat Packs

Company: The Spoonie society
Company Description: The Spoonie Society was created to help other chronic illness sufferers find their voice and built their brand on their infamous wearable heat pack which has since become a staple in over 100,000 peoples pain management inventory. The Spoonie Society creates products and pain management aids to support the chronic illness community that are not only functional but fasionable.
Nomination Category: Achievement Categories
Nomination Sub Category: Achievement in Product Innovation
2023 Stevie Winner Nomination Title: The Spoonie Society - Wearable Heat Packs
  1. Which will you submit for your nomination in this category, a video of up to five (5) minutes, explaining the nominated achievements since July 1 of 2021, OR written answers to the questions? (Choose one):
    Written answers to the questions
  2. If you are submitting a video of up to five (5) minutes in length, provide the URL of the video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video. If you are submitting written answers to the questions, provide them in the appropriate spaces below:

     

  3. Briefly describe the nominated organization: history and past performance (up to 200 words):

    Total 124 words used.

    Dom and Helene started The Spoonie Society to help other chronic illness sufferers find their voice and built their brand on their infamous wearable heat pack which has since become a staple in over 100,000 peoples pain management inventory. The Spoonie Society creates products and pain management aids to support the chronic illness community that are not only functional but look good whilst you’re using them. The Spoonie Society is very passionate about educating the wider community on chronic illnesses through their social media and sharing peoples stories to help break down the stigma surrounding this. Hitting over 7 figures in their first 12 months of trading, the spoonie society have become a must have in over 100,000 peoples pain management inventory. 

  4. Outline the organization's achievements since the beginning of last year that you wish to bring to the judges' attention (up to 250 words):

    Total 65 words used.

    Collaborations with Make a wish foundation, Jeans for Jeans. 

    Won Australian Achiever for specialised supplies in ecommerce 2 consecutive years

    Finalist for she-com best hand made product of the year

    Featured in womens health, take 5 and romana magazine. 

    Hosted 2 community luncheon events to raise money for charity, and connect chronically ill and disabled individuals. 

    Lauching a secondary brand to compliment the spoonie society.

  5. Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the organization's past performance (up to 250 words):

    Total 117 words used.

    Being a female founded , women led business is incredible. But throw in being chronically ill, running a team of 11 staff, having all the creative in house, manufacturing dispatch marketing and photography in house! Keeping it aussie made and local is so close to our hearts. 

    we dont make products to profit off the ill, its a gap in the market that we needed to get on with our days, that didnt exist so we created it! Other brands target the chronically ill community with false claims and damaging dangerous lures. We keep it honest, use real customer testimonials and have NEVER paid an influencer or sent a brief for a review. Its all organic, and authentic. 

  6. Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):

    Production video - https://www.youtube.com/embed/uhwElMxZsN4?autoplay=1 

    Chronic Sisters Podcast - https://www.thechronicsisters.com/podcast/episode-8-say-hi-to-the-spoonie-society 

    Ramona Magazine - https://ramonamag.com/2021/09/my-list-of-advice-for-spoonies/ 

    Ticker News - https://www.youtube.com/watch?v=Fow4wE4Y4pI

    Buzz Feed - https://www.thespooniesociety.com.au/pages/as-seen-on

    Star Weekly - https://brimbanknorthwest.starweekly.com.au/news/business-grows-from-small-idea/

    Aus Achiever Award 2021 ( also won in 2022) - https://www.thespooniesociety.com.au/blogs/news/australian-achiever-awards-vic-state-winner?_pos=1&

    She-com finalist - https://www.thespooniesociety.com.au/blogs/news/she-com-handmade-product-of-the-year-finalist?_pos=3&

    Links to our blog posts - tips and tricks, guides, other spoonies stories, advocacy work https://www.thespooniesociety.com.au/blogs/news?

    Jeans for Genes - collaboration https://www.thespooniesociety.com.au/collections/jeans-for-genes-x-the-spoonie-society/products/jeans-for-genes-x-the-spoonie-society

    Make a wish - collaboration https://www.thespooniesociety.com.au/collections/kids-wrap-around/products/make-a-wish-x-the-spoonie-society

Attachments/Videos/Links:
The Spoonie Society - Wearable Heat Packs
PNG pac.png
PDF wholesale_brochure_A4_Document_2.pdf