Company: Resideo Technologies, Scottsdale, AZ USA
Nomination Submitted by: Procontent Communication
Company Description: Resideo is a global provider of comfort and safety solutions, primarily in residential environments, and a distributor of low voltage and security devices. Built on a 130-year heritage, the company is already present in over 150 million homes, installing 15 million systems each year. Resideo has a 40-year exclusive license to use the Honeywell Home product brand.
Nomination Category: Communications & Marketing Awards Categories
Nomination Sub Category: Communications or PR Campaign of the Year - Technology
 Nomination Title: Smart Trick - Resideo’s Campaign for Eastern European markets
- Which will you submit for your nomination in this category, a video of up to five (5) minutes, explaining the nominated campaign or program - its genesis,development, planning, commission, and performance to date - OR written answers to the questions? (Choose one):
A video of up to five (5) minutes
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video. If you are submitting written answers to the questions, provide them in the appropriate spaces below:
The video is in the attachments.
- Specify the date on which this campaign or program was launched:
October 25, 2021
- Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
- Describe the development of the campaign or program: the planning process, the goal setting, the creative and media development, the scheduling, etc. (up to 250 words):
- Describe the genesis of the nominated campaign or program: the reasons it was initiated, the challenges it was created to address, the problems it was developed to solve, etc. (up to 250 words):
- Outline the activities and concrete results of this campaign or program since the beginning of July 2020. Even if your initiative started before July 2020, limit your response to activities and results since the beginning of July 2020 only (up to 250 words):
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