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Melodica Music Academy, Dubai, United Arab Emirates: Pegy Maryam Rastegar, Director

Company: Melodica Music Academy- Dubai, United Arab Emirates
Company Description: Established in 2013, Melodica Music & Dance Academy is semi government premier institution dedicated to the art of music and dance in the United Arab Emirates (UAE). With a vision to inspire creativity and excellence, Melodica has grown to become a household name in the region, offering a diverse range of services across various segments of the entertainment industry.
Nomination Category: Individual Awards Categories
Nomination Sub Category: Female Innovator of the Year – Government or Non-Profit –11 to 2,500 Employees
2024 Stevie Winner Nomination Title: Ms. Pegy Maryam Rastegar
  1. Which will you submit for your nomination in this category, a video of up to five (5) minutes, explaining the achievements since July 1, 2022 of the nominated woman, OR written answers to the questions? (Choose one):
    Written answers to the questions
  2. If you are submitting a video of up to five (5) minutes in length, provide the URL of the video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video. If you are submitting written answers to the questions for this category, provide them in the spaces below:

     

  3. Briefly describe the nominated individual: history and past performance (up to 200 words):

    Total 124 words used.

    Ms. Pegy Maryam Rastegar has adeptly led Melodica Group for the past decade, showcasing exceptional management skills and keen business acumen. Under her leadership, Melodica Group has flourished, providing music education to over 50,000 students annually. She has spearheaded the opening of 24 branches across the UAE, ensuring widespread access to high-quality music education. Ms. Rastegar also established the largest piano and music store in the UAE, catering to musicians from diverse backgrounds and enhancing the local music community. Her visionary approach has driven substantial growth and innovation, positioning Melodica Group as a leader in its field. With a commitment to excellence and continuous improvement, Ms. Maryam Rastegar's dynamic leadership has made her a prominent and respected figure in the UAE business landscape.

  4. Outline the nominee's achievements since July 1 2022 that you wish to bring to the judges' attention (up to 250 words):

    Total 107 words used.

    A Journey to 25 Branches, 10,000 to 50,000 Students, and 300 to 1,200+ Employees
    In the ever-evolving landscape of educational institutions, few stories captivate the spirit of innovation and expansion as the journey of the Melodica Music Academy over the past 2 years. From its humble beginnings with 18 branches in Dubai, this academy has redefined music education and demonstrated extraordinary growth by expanding to Abu Dhabi and Sharjah, culminating in 24 branches. Moreover, the academy's student enrolment skyrocketed from an initial 10,000 to a staggering 50,000, and its employee base grew from 500 to over 2800 during this remarkable two-year period. 

  5. Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the nominee's past performance (up to 250 words):

    Total 245 words used.

    The remarkable achievements of Melodica Music Academy over the past two years stand out significantly compared to both industry peers and the academy's past performance. Expanding from 18 to 24 branches, including strategic new locations in Abu Dhabi and Sharjah, demonstrates an unprecedented rate of growth in the UAE's music education sector. In contrast, other institutions in the region typically experience more gradual expansion, often limited to one or two new branches over several years. This swift and strategic expansion showcases Melodica's unique ability to scale operations while maintaining high educational standards.

    The increase in student enrolment from 10,000 to 50,000 within two years is equally impressive. This fivefold growth rate is exceptional in the industry, where such dramatic increases are rare. Other music academies often struggle to achieve even moderate growth in student numbers due to competition and market saturation. Melodica's ability to attract and retain such a large number of students highlights its superior educational offerings and market positioning.

    Moreover, the growth in the academy's employee base, from 500 to over 1,200, is a testament to its significant operational expansion and economic impact. Comparatively, most music education institutions see only incremental increases in staff numbers. This rapid growth in employment not only supports the local economy but also underscores Melodica’s role as a leading employer in the sector. When compared to its past performance, where growth was steady yet moderate, these recent achievements under Ms. Maryam Rastegar's leadership are extraordinary.

  6. Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):

    Total 99 words used.

    Company Websites:

    https://melodica.ae/

    https://www.pianogallery.ae/

    https://melodicamusicstore.com/

    Some Links to Refer

    https://gulfnews.com/business/corporate-news/melodica-music-center-is-investing-twice-as-much-in-music-education-in-the-uae-1.1682409263503

    https://focus.hidubai.com/melodica-music-center-is-quickly-becoming-the-go-to-destination-for-parents/

    https://gulfnews.com/business/corporate-news/melodica-music--dance-academy-celebrates-a-decade-of-excellence-in-the-uae-1.1693377032045

    https://gulfnews.com/business/corporate-news/melodica-music-and-dance-academy-offers-back-to-school-deals-1.1695707705961

    https://www.bayut.com/mybayut/best-music-schools-dubai/

    https://www.dubaisbest.com/best-music-schools-dubai/

    https://flashydubai.com/melodica-music-center-wellness-frameworks/

    https://www.dubaisbest.com/top-pianos-dubai/

    Images & Videos

    https://www.instagram.com/melodica.ae/

    https://www.facebook.com/melodica.ae/photos

    https://www.youtube.com/@MelodicaMusicAcademy/videos

    https://melodica.ae/locations/

    https://menafn.com/1104866715/Melodica-Music-And-Dance-Institute-Expands-Presence-In-UAE-With-Four-New-Branches

    https://www.zawya.com/en/press-release/companies-news/melodica-music-and-dance-institute-announces-enrolment-of-3000-students-during-q3-2022-gz1v2igu

    https://www.education-uae.com/melodica-music-and-dance-institute-announces-enrolment-of-3000-students/

    https://focus.hidubai.com/kids-music-concert-by-melodica-music-academy-sweeps-dubai-this-festive-season/

    https://www.youtube.com/watch?v=ZfNnaOfx8k4

    https://www.youtube.com/watch?v=8KLWm_xZgBA

    https://www.gulftoday.ae/culture/2023/01/29/artists-unite-with-digital-art-to-celebrate-indias-republic-day

    https://uaenews4u.com/2022/12/20/melodica-music-centre-puts-on-dazzling-performances-at-school-and-nursery-show-at-sharjah

Attachments/Videos/Links:
Ms. Pegy Maryam Rastegar
URL [REDACTED FOR PUBLICATION]