Convert Your Followers - Company of the Year – Business Products
Company: Convert Your Followers, Miami, FL
Company Division/Group:convertyourfollowers.com
Company Description: Niche, proven process that converts a brand or individual's followers to customers via innovative strategies. Original Shark Tank panelist, Kevin Harrington said 'Convert Your Followers is such a unique concept, and something people need to know about.'
Nomination Category: Company/Organization Awards Categories
Nomination Sub Category: Company of the Year – Business Products – 10 or Less Employees
Nomination Title: Convert Your Followers
Around the time Trump was threatening to ban TikTok in the USA, it gave a lot of influencers anxiety - what happens if Instagram is shut down too? All those followers, time and money spent would vanish. Followers are hot leads, so users are literally missing out on money by not converting them.The proven process was first tested on a giveaway collaboration with BALMAIN and a celebrity entrepreneur.Within 24 hours, we received 950 email subscribes which I retargeted with email marketing campaigns. Sales of the entrepreneur's beauty brand were up by 38% that month, and it cost nothing. The process was so successful that Shark Tank's Kevin Harrington said 'This is such a niche and unique business model which I think is a lifeline for businesses.'
Convert your followers.com was born to serve one major purpose - educate brands and individuals the importance of, and how, to convert their social media followers to customers. Sophie was so shocked that even big brands fail to convert fans to sales that she set up convertyourfollowers.com to educate the world and help buisness owners beast mode their sales.
I'm shattering glass ceilings by educating business owners and individuals how to implement this proven process themselves to cut out the costly marketing middle men who keep their knowledge to themselves to be able to continue charging people thousands of dollars a month. My whole branding is to help business owners, and this business model is truly proving a lifeline to many business owners and helping save their businesses to ensure they thrive rather than purely survive the aftermath of COVID. I won multiple awards in 2020 for my pro bono efforts to support business owners throughout the pandemic, including 2 Hermes Awards, a Stevie Award, and 2 MarCom awards naming me Best PR for bussinesses in America, America's most influential entrepreneur, and Oustanding social media influencer for businesses in America.
Following the success of this campaign, I integrated a $200 voting poll plugin on the celebrity entrepreneur's website, and launched a monthly makeup contest to tap into her army of influencers for her makeup and beauty brands. The influencers used their own social channels to ask for votes from their followers (20K to millions), driving 63,000 unique visitors to the celebrity entrepreneur's blog within 24 hours. Many of these dropped their email, whom I again targeted via email marketing campaigns which saw sales of her brands increase by 70% the following month.
Reference any attachments of supporting materials
The video of myself discussing the business withKevin Harrington goeslive in a week or two.The show will be posted on celebrityinfluencer Simonetta'sIGTV here: https://www.instagram.com/simonettalein/
Following Kevin's advice, I just finished a draft for my new book based on How to convert Your Followers' with guest chapters from huge influencers like Kevin, Simonetta, and more.
https://convertyourfollowers.com/
https://www.instagram.com/p/CPYa2cDB0cI/
https://www.instagram.com/p/CPwLuo7BxrY/