New Product/Service & Sustainability Awards Judging Committee

Chair:
Emily Lyman, Chief Executive Officer, Branch & Bramble
Bovina Center, New York, United States

Emily Lyman has spent nearly a decade working in-house with global companies such as Penguin Random House and SAP managing corporate marketing initiatives. Today, she is the CEO and Founder of Branch and Bramble, an award-winning marketing agency for lifestyle brands.

Her specialty is in blending data with heart and values to create meaningful audience connections for her brand partners which include Patagonia and Paramount. Through her work and leadership, she is disrupting the marketing industry by encouraging brands to move away from the “passive and positive” mentality that has plagued individuals and brands for decades and instead to be frank and truthful with their audience. Her approach is data-backed as the Edelman Trust Barometer indicates that more and more people are punishing brands who put profit before people. 

Branch & Bramble has been named as one of the “Top US Digital Marketing & Digital Agencies” on Yahoo! Finance, as well as one of the “Top Digital Marketing Agencies in New York.” Lyman has been featured on Digiday by the U.S. Chamber of Commerce, and Authority Magazine. Recently, she added apprentice innkeeper to her resume when she and her husband purchased the Mountain Brook Inn in the Catskills. In addition to non-stop renovations and being a chicken mom, Emily is responsible for a 9-month old little human.

Committee: