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PR Awards Winners

2015 Corporate Communications, Investor Relations, & Public Relations Awards Category Stevie® Award Winners

Public Relations Agency of the Year in Asia, Australia and New Zealand
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong: Strategic Public Relations Group Limited

Public Relations Agency of the Year Asia (China, Japan and Korea)
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong: Strategic Public Relations Group Limited
SILVER STEVIE WINNER:
Weber Shandwick, Beijing/Shanghai/Guangzhou, China: Weber Shandwick: Bigger, Bolder, Better
BRONZE STEVIE WINNER:
Ed Bernays Brand Consultancy, Beijing, China: Ed Bernays Brand Consultancy – Bringing Ideas to Life

Public Relations Agency of the Year in Europe
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Llorente & Cuenca, leaders in Spain and Portugal
SILVER STEVIE WINNER:
Say Communications, London, United Kingdom: Say Communications
BRONZE STEVIE WINNER:
M3 Communications Group, Inc., Sofia, Bulgaria: M3 Communications Group, Inc. - 20 years outstanding performance

Public Relations Agency of the Year in Mexico, Central and South America
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Llorente & Cuenca, leaders in Latin America
SILVER STEVIE WINNER:
Imagem Corporativa, Sao Paulo, Brazil: Imagem Corporativa

Public Relations Agency of the Year in the Middle East and Africa
GOLD STEVIE WINNER:
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: ASDA'A Burson-Marsteller
BRONZE STEVIE WINNER:
TRACCS, Dubai, United Arab Emirates: TRACCS - Building an Indigenous PR Industry in MENA

Communications Department of the Year
GOLD STEVIE WINNER:
Girl Scouts of the USA, New York, NY USA: More than Cookies, Camps and Crafts, Girl Scouts Drives 21st Century Conversations around Girls’ Leadership
SILVER STEVIE WINNERS:
Anadolu Group, Istanbul, Turkey: Anadolu Group Corporate Communications Department
Fareportal, New York, NY USA: Fareportal PR department
Sharjah Police, Sharjah, United Arab Emirates: Media and Public Relations Department
BRONZE STEVIE WINNERS:
Amec Foster Wheeler, London, United Kingdom: Amec Foster Wheeler's Communications Team
Bankrate, Inc., New York, NY: Educating Consumers About Personal Finance
PMFTC Inc., Marikina City, Philippines: PMFTC Inc. Communications Team

Communications Team of the Year
GOLD STEVIE WINNER:
Freelancer.com, Sydney, Australia: A 24/7 Global Communications Team Educating & Empowering the Global Workforce
BRONZE STEVIE WINNERS:
Akbank TAS, Istanbul, Turkey: Akbank Corporate Communications Team
Hewlett Packard, Palo Alto, CA: HP Software Professional Services Communications - Journey to Profitable Growth
Sharjah Police, Sharjah, United Arab Emirates: Sharjah Police - Preventive Security Department

Communications, Investor Relations or PR Executive of the Year
GOLD STEVIE WINNER:
Fareportal, New York, NY USA: Julia Zamorska, senior director of corporate communications
SILVER STEVIE WINNERS:
Llorente & Cuenca, Madrid, Spain: José Antonio Llorente, Founding Partner and Chairman
The Korea Transportation Safety Authority, Seoul, South Korea: Seong Mi Cho, PR manager
BRONZE STEVIE WINNERS:
Freelancer.com, Sydney, Australia: Freelancer.com International Director Sebastian Siseles grows Latin America market
IGATE Corporation, Bridgewater, NJ USA: Salil Ravindran, Vice President Finance

Communications or PR Campaign/Program of the Year - Arts & Entertainment
GOLD STEVIE WINNER:
Astro Malaysia, Kuala Lumpur, Malaysia: The Journey: Malaysia’s Most Successful Movie of All Time
SILVER STEVIE WINNER:
Toyota Türkiye Pazarlama ve Satis A.S, Istanbul, Turkey: Orange Blossom Carnival
BRONZE STEVIE WINNER:
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Art Dubai 2015

Communications or PR Campaign of the Year - Community Relations
GOLD STEVIE WINNER:
Honeywell, Columbia, MD USA: Ngolos Honeywell Elementary School- Guiuan, Philippines
SILVER STEVIE WINNERS:
Chapman University Communications and Media Relations, Orange, CA, USA: Media Relations for Chapman University’s Center for American War Letters
Llorente & Cuenca, Madrid, Spain: SARquavitae - Grandad’s Got a New Home
Selpak, Istanbul, Turkey: Selpak Tuvalete Merhaba (Hello Potty)
Weber Shandwick, New Delhi, India: Pashu Vikas Divas (Animal Development Day)
BRONZE STEVIE WINNERS:
ADCO, Abu Dhabi, United Arab Emirates: ADCO's Western Region Development Campaign
Chapman University Communications and Media Relations, Orange, CA, USA: Chapman University section in the Orange County Register
Roshan, Kabul, Afghanistan: Roshan Afghan Premier League: Community Relations Campaign

Communications or PR Campaign of the Year - Crisis Communications
GOLD STEVIE WINNER:
Ed Bernays Brand Consultancy, Beijing, China: Carving Opportunity from Crisis - Sincere Real Estate

Communications or PR Campaign of the Year - Events & Observances - Europe
GOLD STEVIE WINNER:
Zorlu Shopping Mall, Istanbul, Turkey: Zorlu Shopping Mall Fall Festival 2014
SILVER STEVIE WINNERS:
APRA Porter Novelli, Sofia, Bulgaria: LIVE ACTIVELY!
Kanyon, Istanbul, Turkey: Kanyon's 'Bonjour Kanyon'
Zorlu Shopping Mall, Istanbul, Turkey: Zorlu Shopping Mall Children Activities
Zorlu Shopping Mall, Istanbul, Turkey: Zorlu Shopping Mall New Year Village Festival 2015
BRONZE STEVIE WINNERS:
Akmerkez, Istanbul, Turkey: “Istanbul’s Most Amazing New Year Ever”
Kanyon, Istanbul, Turkey: Kanyon's 'Love at Kanyon' Valentine Event
Weber Shandwick, London, United Kingdom: Johnson & Johnson, Do Your Worst at Bestival: Listerine Stay White will keep you looking your best

Communications or PR Campaign of the Year - Events & Observances – All Other Nations
GOLD STEVIE WINNER:
Textual Serviços de Comunicação, Rio de Janeiro, Brazil: “Everyone’s Cup”: leadership, reputation and celebration
SILVER STEVIE WINNERS:
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Downtown Dubai New Year’s Eve Gala
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Mustang Rises
Ayala Corporation, Manila, Philippines: Ayala at 180
BRONZE STEVIE WINNERS:
Ed Bernays Brand Consultancy, Beijing, China: Chateau Mouton Rothschild – Direct from the Property
Green Bulb Public Relations, Manila, Philippines: X Hits the Spot: The Xurpas IPO Trail
MSLGROUP, Shanghai, China: Genedigi MSLGROUP's Crowdsourcing Brand Loyalty: Huawei Fan Celebration
Orient Planet, Dubai, United Arab Emirates: Dubai World Hospitality Championship (DWHC) 2014

Communications or PR Campaign of the Year - Global Issues
GOLD STEVIE WINNER:
Weber Shandwick, London, United Kingdom: Novartis, Living Like You
SILVER STEVIE WINNERS:
Allstate Northern Ireland, Belfast, United Kingdom: Allstate’s Global Connect Project
BRONZE STEVIE WINNERS:
Bacardi Limited, Hamilton, Bermuda: Good Spirited: Building a Sustainable Future

Communications or PR Campaign/Program of the Year - Internal Communications- Europe
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Gonvarri Emotional Driving
SILVER STEVIE WINNERS:
Llorente & Cuenca, Madrid, Spain: L’Oréal en vivo
other creative, London, United Kingdom: Unilever – The new face of leadership 2015
BRONZE STEVIE WINNERS:
PMFTC Inc., Marikina City, Philippines: The CONVEYOR
Sharjah Police, Sharjah, United Arab Emirates: Police Training Institute Department
TRACCS, Dubai, United Arab Emirates: The Maestros 2014
Weber Shandwick, London, United Kingdom: Carglass Germany, Livestream Best of Belron

Communications or PR Campaign/Program of the Year - Internal Communications – All Other Nations
GOLD STEVIE WINNER:
PayPal, San Jose, CA USA: Be the Customer Challenge Sparks PayPal Growth Surge
SILVER STEVIE WINNERS:
AECOM, Los Angeles, CA USA: Wellness at AECOM
Bacardi Limited, Hamilton, Bermuda: Good Spirited: Building a Sustainable Future
BRONZE STEVIE WINNERS:
Hewlett Packard, Palo Alto, CA USA: HP Software Professional Services Communications - Journey to Profitable Growth
MasterCard, Miami, FL USA: Futbol Fridays
Virtusa Corporation, Westborough, MA USA: Campaign for Career Compass- A social campaign for employees’ career growth and organizational excellence

Communications or PR Campaign/Program of the Year - Investor Relations
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong: Maximising the Potential of Sinomax (Sinomax's IPO communications campaign)
SILVER STEVIE WINNERS:
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Emaar Malls Initial Public Offering
Edelman Indonesia, Jakarta, Indonesia: Blue Bird’s 2014 IPO
PT Perusahaan Gas Negara (Persero) Tbk, Jakarta, Indonesia: PGN's 2015 IR Program - Expanding in new directions
Sharjah Police, Sharjah, United Arab Emirates: Financial Affairs Department
BRONZE STEVIE WINNERS:
GeiserMaclang Marketing Communications, Manila, Philippines: VECO: Igniting a Different Kind of People Power
Strategic Public Relations Group, Hong Kong: Hung Fook Tong – Thirst for Success
Weber Shandwick, London, United Kingdom: Lar España Real Estate, Initial offering on the Spanish Stock Exchange

Communications or PR Campaign of the Year - Issues Management
GOLD STEVIE WINNERS:
GENESIS Public Relations sp.z o.o. sp.k., Warsaw, Poland: LEWIATAN and GENESIS PR: Amending the Public Procurement Act (PPA)
Polpharma, Warsaw, Poland: Prepare for a shock!
BRONZE STEVIE WINNERS:
Llorente & Cuenca, Madrid, Spain: Gas Natural Fenosa, CGE takeover
University of the Free State, Bloemfontein, South Africa: University of the Free State's B Safe Take Action campaign

Communications or PR Campaign of the Year - Low Budget (Under $10,000 / € 7,000)
GOLD STEVIE WINNER:
Weber Shandwick, Singapore: Inspire Within – 2014 World Press Photo Exhibition
SILVER STEVIE WINNERS:
Coca-Cola Icecek, Istanbul, Turkey: Community Champions Awards Program
WebTalk, Warsaw, Poland: WebTalk Burger – a creative approach to new business
BRONZE STEVIE WINNERS:
PMFTC Inc., Marikina City, Philippines: The PMFTC CONVEYOR
Stephen Gill Associates, Derby, United Kingdom: Cooling Industry Awareness Campaign

Communications or PR Campaign of the Year - Marketing - Business-to-Business
GOLD STEVIE WINNER:
MSLGROUP, Shanghai, China: MSLGROUP in Taiwan's Asia Super Team for TAITRA
SILVER STEVIE WINNERS:
SABIC, Bergen op Zoom, The Netherlands: SABIC Stories of Possible
Weber Shandwick, London, United Kingdom: Lloyd’s of London, Lloyd’s Dream Team
BRONZE STEVIE WINNER:
DHL Express Sub Saharan Africa, Cape Town, South Africa: Helping African businesses to connect globally

Communications or PR Campaign of the Year - Marketing - Consumer Products
GOLD STEVIE WINNER:
Agência Ideal, São Paulo, Brazil: Cîroc – Amplify your light
SILVER STEVIE WINNERS:
MSLGROUP, Shanghai, China: MSLGROUP China's & LYCRA® Moves You Consumer Campaign
MSLGROUP, Shanghai, China: 20:20 MSL's The Good Vibes Campaign for Viber Media Sarl
Weber Shandwick, London, United Kingdom: Nestlé Purina Petcare FELIX, Follow Felix
BRONZE STEVIE WINNERS:
Ketchum, Singapore: The Glenfiddich Experience 2014 - Thailand
Llorente & Cuenca, Madrid, Spain: Healthy Moms by Similac Mom

Communications or PR Campaign of the Year - Marketing - Consumer Services
GOLD STEVIE WINNER:
Weber Shandwick, London, United Kingdom: MasterCard, World Food Programme #amealforameal
SILVER STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Whatsred – Hospitality 2.0

Communications or PR Campaign of the Year - Media Relations – Asia
GOLD STEVIE WINNERS:
MSLGROUP, Shanghai, China: 20:20 MSL's CeBIT India, from ‘just a trade fair’ to ‘technology intelligentsia’ campaign
Strategic Public Relations Group, Hong Kong: “Angry Birds Are Landing in Johor Bahru, Malaysia” Media Outreach for Angry Birds Activity Park
SILVER STEVIE WINNERS:
PMFTC Inc., Marikina City, Philippines: PMFTC Inc.'s Campaign Against Illicit Trade
Weber Shandwick, Beijing/Shanghai/Guangzhou, China: Detroit: Becoming China’s “Comeback Kid”
BRONZE STEVIE WINNERS:
FTI Consulting, Hong Kong: Narrating the Rise of China’s Most Successful Investment Bank
The Credit Union Federation of Korea, Seoul, South Korea: CU Blog

Communications or PR Campaign of the Year - Media Relations - All Other Nations
GOLD STEVIE WINNER:
Agência Ideal, São Paulo, Brazil: NIKE - How to win the World Cup off the fields
SILVER STEVIE WINNERS:
Llorente & Cuenca, Madrid, Spain: Latin America’s 50 Best Restaurants, Dining with the Top 50
MASTER FOR YOU, SL, Barcelona, Spain: The Macallan Masters of Taste
Textual Serviços de Comunicação, Rio de Janeiro, Brazil: An unprecedented PR campaign aimed at stirring emotions all over Brazil
BRONZE STEVIE WINNERS:
Akkök Holding, Istanbul, Turkey: Mamut Art Project'15 by Akkök Weber Shandwick, London, United Kingdom: 23andMe, UK Launch of 23andMe
Ooredoo, Doha, Qatar: Ooredoo Algeria's Media Star Contest
Pinar, Istanbul, Turkey: Pinar Resim Yarismasi
Procontent Communication, Warsaw, Poland: A Fertile Pole - Polish campaign against male infertility
Weber Shandwick, London, United Kingdom: Ericsson, The June 2014 Sub-Saharan Africa Ericsson Mobility Report

Communications or PR Campaign of the Year - Multicultural
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Backus, developing La Raza Celeste

Communications or PR Campaign/Program of the Year - New Product Launch
GOLD STEVIE WINNER:
Sefiani Communications Group (incorporating Sefiani + Kite Communications), Sydney, Australia: Launching an 'Australian first' challenger brand
SILVER STEVIE WINNERS:
Girl Scouts of the USA, New York, NY USA: Girl Scouts Adds a ‘Byte’ to Its Iconic Cookie Program
S2Publicom Weber Shandwick, São Paulo, Brazil: Beenoculus – democratizing the virtual reality in Brazil
Weber Shandwick, Beijing/Shanghai/Guangzhou, China: Kindle Voyage: Re-igniting a love for reading in China
BRONZE STEVIE WINNERS:
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: LinkedIn Arabic
MSLGROUP, Shanghai, China: 20:20 MSL's 'Logitech, from Techie to Lifestyle Partner' Campaign
MSLGROUP, Shanghai, China: Genedigi MSLGROUP's Dongfeng Citroën C3-XR: 'When I say, Go!'

Communications or PR Campaign of the Year - Public Affairs
GOLD STEVIE WINNER:
Enzaim Health Co., Ltd., Seoul, South Korea: “Take Action to Fight Young TB” / KCDC (Korea Centers for Disease Control & Prevention)
SILVER STEVIE WINNERS:
Bellenden, London, United Kingdom: “Where’s Mum?”
Freelancer.com, Sydney, Australia: Boosting the Developing World's Global Professionals through Public Sector Partnerships
GENESIS Public Relations sp.z o.o. sp.k., Warsaw, Poland: LEWIATAN and GENESIS PR: Amending the Public Procurement Act (PPA)
BRONZE STEVIE WINNERS:
Anti-Corruption and Civil Rights Commission, Seoul, South Korea: ACRC- A Bimonthly Magazine
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Government Summit 2015
Bell Helicopter, Fort Worth, TX USA: Delivering Helicopters in Louisiana
Sharjah Police, Sharjah, United Arab Emirates: Media and Public Relation Department

Communications or PR Campaign of the Year - Public Service
GOLD STEVIE WINNER:
Burson-Marsteller, New York, NY USA: Burson-Marsteller Corporate Perception Indicator
SILVER STEVIE WINNERS:
GeiserMaclang Marketing Communications, Manila, Philippines: Championing Sustainable Entrepreneurship by Igniting Pride, Preference for Local Produce
Korea Workers’ Compensation and Welfare Service (COMWEL), Seoul, South Korea: Hope Tree
Profiles PR & Event Management SA, Jeddah, Saudi Arabia: The Pink Kingdom Caravan To Raise Awareness on Breast Cancer
Weber Shandwick, London, United Kingdom: Sandton City, The Empty Shop
BRONZE STEVIE WINNERS:
The National Archives, Abu Dhabi, United Arab Emirates: Ministry of Presidential Affairs public service
S2Publicom Weber Shandwick, São Paulo, Brazil: Still Alice - Raising awareness of Alzheimer's disease
Secretariat for Social Communication (SECOM) of the Federative Republic of Brazil - Brasilia, Brazil: Beyond the Pitch: Brazil at the 2014 FIFA World Cup
Weber Shandwick, New Delhi, India: The Taj Must Smile

Communications or PR Campaign of the Year - Reputation/Brand Management - Asia
GOLD STEVIE WINNER:
MSLGROUP, Shanghai, China: Genedigi MSLGROUP's Crowdsourcing Brand Loyalty: Huawei Fan Celebration
SILVER STEVIE WINNERS:
MSLGROUP, Shanghai, China: 20:20 MSL's 'Logitech, from Techie to Lifestyle Partner' Campaign
MSLGROUP, Shanghai, China: 20:20 MSL's The Good Vibes Campaign for Viber Media Sarl
MSLGROUP, Shanghai, China: Genedigi MSLGROUP's 'Hyundai China: Designing the Future Campaign'
BRONZE STEVIE WINNERS:
Ed Bernays Brand Consultancy, Beijing, China: SuperD Breaking the Mold
GeiserMaclang Marketing Communications, Manila, Philippines: A Tale of Two Cities: Helping Disaster-stricken Areas Get Back on their Feet
Hankuk University of Foreign Studies(HUFS), Seoul, South Korea: GLOBAL HUFS
Hutchison Telecommunications (Hong Kong) Limited, Hong Kong: 3Hong Kong's Making Better campaign

Communications or PR Campaign of the Year - Reputation/Brand Management – All Other Nations
GOLD STEVIE WINNER:
Weber Shandwick, London, United Kingdom: FEVE – The European Container Glass Federation, Look Beyond the Label
SILVER STEVIE WINNERS:
Kale Group, Istanbul, Turkey: Sons of Gallipoli - Kale Group's Ode to Fallen Heros
Weber Shandwick, London, United Kingdom: Rugby Football Union, Amplifying Women’s Rugby
BRONZE STEVIE WINNERS:
Accenture, Chicago, IL USA: Accenture Strategy and Digital Launch
ASDA'A Burson Marsteller, Dubai, United Arab Emirates: Arab Youth Survey 2015
F&H Public Relations GmbH, Munich, Germany: MOL Group UPPP program
Llorente & Cuenca, Madrid, Spain: Caixabank, Overcoming Barriers
Weber Shandwick, London, United Kingdom: Dubai Gold & Commodities Exchange (DGCX), The DGC- X- Factor! How DGCX Transformed Its Regional and Global Profile

Communications or PR Campaign of the Year - Social Media Focused - Europe
GOLD STEVIE WINNER:
Weber Shandwick, London, United Kingdom: Unilever, All Things Hair
SILVER STEVIE WINNERS:
Weber Shandwick, London, United Kingdom: Jaguar Land Rover MENA, The Jaguar Land Rover Diaries
WebTalk, Warsaw, Poland: Job search support - GazetaPraca.pl on Facebook
BRONZE STEVIE WINNERS:
Kanyon, Istanbul, Turkey: Kanyon's 'Bouquet...by me'
Llorente & Cuenca, Madrid, Spain: Antamina: How did a mining Company get 100,000 followers on Facebook without doing any advertising?
Think Kong Agency, Warsaw, Poland: Online Thank You Parcels

Communications or PR Campaign of the Year - Social Media Focused - All Other Nations
GOLD STEVIE WINNER:
KPR & Associates, Inc., Seoul, South Korea: Kia Motors Corporation 2014 FWC Brazil Social Campaign
SILVER STEVIE WINNER:
Weber Shandwick, Beijing/Shanghai/Guangzhou, China: Kindle Voyage: Re-igniting a love for reading in China
BRONZE STEVIE WINNERS:
Chapman University Communications and Media Relations, Orange, CA, USA: Chapman University's Happenings Blog Showcases University News with Increased Reach
MSLGROUP, Shanghai, China: MSLGROUP China's Foshan Lingnan Tiandi: A Food-spot for Millennials
Ooredoo, Doha, Qatar: Messi Social Media Global Campaign
University of the Free State, Bloemfontein, South Africa: Kovsies’ #FaceOfFacebook student engagement campaign

Communications or PR Campaign of the Year – Sponsorship
GOLD STEVIE WINNER:
Akmerkez, Istanbul, Turkey: Akmerkez “Istanbul’s Most Amazing New Year Ever”
SILVER STEVIE WINNERS:
ADCO, Abu Dhabi, United Arab Emirates: ADCO Cares Program
Korea Orphan Children's Choir, Seoul, South Korea: Korea Adopted Children Choir sponsored by IBK
BRONZE STEVIE WINNERS:
Akkök Holding, Istanbul, Turkey: Mamut Art Project'15 by Akkök
USANA Health Sciences, Salt Lake City, UT USA: USANA's Sponsorship Campaign

Communications or PR Campaign of the Year - Travel & Tourism
GOLD STEVIE WINNER:
Pegasus Airlines, Istanbul, Turkey: Pegasus Airlines' World's Most Wonderful Gift Campaign & Drawing Competition
SILVER STEVIE WINNERS:
Llorente & Cuenca & Máquina da Notícia, Madrid, Spain: EMBRATUR, 2014 Brazil World Cup
Weber Shandwick, London, United Kingdom: Airfasttickets, You Make My Life Beautiful
BRONZE STEVIE WINNERS:
Dallas/Fort Worth International Airport, DFW Airport, Texas: Dallas/Fort Worth International Airport’s 2014 Air Service Development Mission to China
Llorente & Cuenca, Madrid, Spain: Seatrade Med, One Industry, One Voice
Newlink Group, Miami, FL USA: GUATEMALA - The Heart of the Mayan World

PR Innovation of the Year
GOLD STEVIE WINNER:
Girl Scouts of the USA, New York, NY USA: Girl Scouts Adds a ‘Byte’ to Its Iconic Cookie Program
SILVER STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Developing Ideas by Llorente & Cuenca
BRONZE STEVIE WINNERS:
Imagem Corporativa, Sao Paulo, Brazil: Imagem Corporativa's Communications Innovation
Time Warner Inc., New York, NY, USA: Time Warner Inc.'s Communications Innovation