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Public Relations Awards

  

2013 Communications, Public Relations & Investor Relations Stevie® Award Winners

The following nominees were named Stevie Award winners in The 2013 International Business Awards.

Public Relations Agency of the Year in Asia (China, Japan and Korea)
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong, China: Strategic Public Relations Group

Public Relations Agency of the Year in Europe
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Llorente & Cuenca: Reputation at the core of our business
SILVER STEVIE WINNER:
Say Communications, London, United Kingdom: Say Communications

Public Relations Agency of the Year in the Middle East and Africa
GOLD STEVIE WINNER:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: ASDA'A Burson-Marsteller
SILVER STEVIE WINNER:
TRACCS, Dubai, United Arab Emirates: No One Knows MENA Like We Do

Public Relations Agency of the Year in Canada and the U.S.A.
GOLD STEVIE WINNER:
MWW, East Rutherford, NJ, USA: Making MWW Matter More
SILVER STEVIE WINNER:
SmartMark Communications, LLC, Newtown, PA USA: Forward Thinkers: SmartMark Communications Redefines Global Communications

Public Relations Agency of the Year In Mexico, Central and South America
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain: Llorente & Cuenca: We Love Latam
BRONZE STEVIE WINNER:
Imagem Corporativa, São Paulo, Brazil: PR activities as a tool of Business Intelligence and CSR engagement

Communications Department of the Year
GOLD STEVIE WINNER:
Hyosung Corporation, Seoul, Korea: Hyosung

Communications Team of the Year
GOLD STEVIE WINNER:
Doosan Heavy Industries & Construction, Changwon City, Korea: Corporate Communication Team
SILVER STEVIE WINNERS:
Korea Marine Environment Management Corporation, Seoul, Korea: PR Team
Verne Global, Falls Church, VA USA

Communications, Investor Relations, or PR Executive of the Year
GOLD STEVIE WINNER:
Ministry of Science, ICT and Future Planning, Kwoncheon City, Korea: Minister Choi Mun-Kee

Communications or PR Campaign/Program of the Year - Community Relations – Europe
GOLD STEVIE WINNER:
Marco de Comunicacion, Madrid, Spain: Why the Biotechnology Institute campaign is worthy of an award
SILVER STEVIE WINNERS:
Akmerkez Shopping Center, Istanbul, Turkey: Boyamiko by Akmerkez
TTNET, Istanbul, Turkey: Life is Simpler with Internet
Unilever Domestos Turkey, Istanbul, Turkey: Unilever Domestos Turkey's 'Fun Learning Hygiene'
BRONZE STEVIE WINNERS:
Akbati Shopping Mall, Istanbul, Turkey: 'THERE'S LIFE INSIDE'
Aksigorta, Istanbul, Turkey: Aksigorta's Keep Living Turkey Campaign
Llorente & Cuenca, Madrid, Spain: Infrastructure Communication: because “communication” also has “engineering”
Torres y Carrera Consultores de Comunicacion SL, Madrid, Spain: Soy joven. Soy Europe@. No me paro

Communications or PR Campaign/Program of the Year - Community Relations – All Other Regions
GOLD STEVIE WINNER:
Weber Shandwick, Singapore: Earth Hour 2012- The night that Singapore went dark
SILVER STEVIE WINNER:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: ˜Be part of it' Dubai Expo 2020 Ambassador campaign
BRONZE STEVIE WINNER:
MWW, East Rutherford, NJ, USA: McDonald's New York Metro Nutrition Network

Communications or PR Campaign/Program of the Year - Crisis Communications
GOLD STEVIE WINNER:
Weber Shandwick UK, London, United Kingdom: TIM Brazil Open Doors
SILVER STEVIE WINNER:
InfoMaster Inc., Seoul, Korea: 2012 Prevention of School Violence PR Blueband Campaign
BRONZE STEVIE WINNER:
Partner of Promotion, Sp. z o.o., Warsaw, Poland: TRAIN TO 2012 - crisis communication to save the image of the Polish State Railway

Communications or PR Campaign/Program of the Year - Events & Observances – Europe (new category for 2013)
GOLD STEVIE WINNER:
Ulker, Istanbul, Turkey: Ulker's Children's Day Film Festival
SILVER STEVIE WINNER:
SiteMedia, Sofia, Bulgaria: 10 Years “From Love to Live” in Bulgaria
BRONZE STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain and Máquina da Notícia, Brazil: Goal to Brazil

Communications or PR Campaign/Program of the Year - Events & Observances – Asia (new category for 2013)
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong, China: UC RUSAL: Connecting the People of Russia and Hong Kong
SILVER STEVIE WINNER:
PT Bank Permata Tbk. (PermataBank), Jakarta, Indonesia: New Home, New Spirit
BRONZE STEVIE WINNERS:
Ministry of the Environment and Water Resources of Singapore, Singapore: Fish of Friendship Campaign
MSLGROUP, Singapore: MSLGROUP Genedigi - Finding a place in the heart of Gen Y
Strategic Public Relations Group, Hong Kong, China: Sentosa Spooktacular 2012

Communications or PR Campaign/Program of the Year - Events & Observances – All Other Regions (new category for 2013)
GOLD STEVIE WINNER:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: Downtown Dubai New Year's Eve Gala
SILVER STEVIE WINNER:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: 6th World Future Energy Summit 2013 and 1st International Water Summit 2013
BRONZE STEVIE WINNER:
Mater Health Services, Brisbane, Australia: Mater's Guinness World Record

Communications or PR Campaign/Program of the Year - Global Issues
GOLD STEVIE WINNER:
Weber Shandwick UK, London, United Kingdom: Monster - Cool Jobs
SILVER STEVIE WINNER:
Llorente & Cuenca, Madrid Spain and Máquina da Notícia, Brazil: Goal to Brasil
BRONZE STEVIE WINNER:
Nielsen, New York, NY USA: Putting the Global in Nielsen's Global Survey and Beyond

Communications or PR Campaign/Program of the Year - Internal Communications
GOLD STEVIE WINNER:
Burson-Marsteller, Sydney, Australia: 113 Years Young: Rebranding AG&P
SILVER STEVIE WINNERS:
Jeju Special Self-Governing Provincial Council, Jeju City, Korea: Dream Jeju 21
Llorente & Cuenca, Madrid, Spain: Leading The Change: Organizational innovation boosting business
BRONZE STEVIE WINNERS:
Doosan Heavy Industries Vietnam Co., Ltd (Doosan Vina), Quang Ngai, Vietnam
Inforpress, Madrid, Spain: Mahou - San Miguel “Your brushstroke, our success”

Communications or PR Campaign/Program of the Year - Investor Relations
GOLD STEVIE WINNER:
Strategic Public Relations Group, Hong Kong: A Taste of Success (Tsui Wah Holdings Limited, Hong Kong, China)
SILVER STEVIE WINNER:
Jeju Free International City Development Center, Jeju City, Korea: Dream of Jeju
BRONZE STEVIE WINNER:
Strategic Public Relations Group, Hong Kong, China: Setting Sights on the World Stage (DYNAM JAPAN's Hong Kong listing project)

Communications or PR Campaign/Program of the Year - Issues Management
GOLD STEVIE WINNER:
PIZZOLANTE Strategic Communications & CEMEX México, Caracas, Venezuela: SIMAC - Crisis and Contingencies Management System
SILVER STEVIE WINNER:
ANZ Bank New Zealand, Auckland, New Zealand: The new ANZ - the New Zealand Simplification Programme
BRONZE STEVIE WINNERS:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: McDonald's Arabia launches nutrition labelling on packaging
Strategic Public Relations Group, Hong Kong, China: Privatization of Samling Global Limited - A Win-win Proposition

Communications or PR Campaign/Program of the Year - Low Budget (under $10,000 / € 7500)
GOLD STEVIE WINNER:
Wenderfalck Kommunikation AB, Stockholm, Sweden: Talk to space
SILVER STEVIE WINNER:
PT Bank Permata Tbk. (PermataBank), Jakarta, Indnesia: Fostering Entrepreneurship through Student Company
BRONZE STEVIE WINNERS:
KoROAD, Seoul, Korea: KoROAD Webzine
Wenderfalck Kommunikation AB, Stockholm, Sweden: Guaranteed free from horse

Communications or PR Campaign/Program of the Year - Marketing – Business to Business
GOLD STEVIE WINNER:
Booz Allen Hamilton, McLean, VA USA: Redefining Booz Allen Hamilton in the Middle East
SILVER STEVIE WINNERS:
Accenture, Chicago, IL USA: Accenture High Performance Delivered
Hanwoo Board, Seoul, Korea: Campaign to Promote the Consumption of Beef Direct Selling Marketplaces
BRONZE STEVIE WINNER:
Sefiani Communications Group, Sydney, Australia: The Tax Institute - 2012 media relations campaign

Communications or PR Campaign/Program of the Year - Marketing – Consumer Products – Asia
GOLD STEVIE WINNER:
GreenBulb PR Inc, Metro Manila, Philippines: Colgate Optic White Philippines Launch - New Product Launch
SILVER STEVIE WINNERS:
Cebuana Lhuillier, Manila, Philippines: 2012 Search for the Happiest Pinoy
Strategic Public Relations Group, Hong Kong, China: Procter and Gamble (Taiwan) - Head and Shoulders To be Shi-li-Pai
Weber Shandwick, Guangzhou, China: Powering Fans till 2018: The Ultimate Airmate Bicycle Contest
BRONZE STEVIE WINNERS:
Comsel Co., Ltd., Tokyo, Japan: 2012 Panasonic Eco Project
GeiserMaclang Marketing Communications, Manila, Philippines: Alaxan FR's Galing Mo! Basketball Camp
MSLGROUP, Singapore: MSL China, MSLGROUP- Sparking a breakfast revolution!
MSLGROUP, Singapore: MSLGROUP Genedigi - Finding a place in the heart of Gen Y
Strategic Public Relations Group, Hong Kong, China: Sentosa Spooktacular 2012

Communications or PR Campaign/Program of the Year - Marketing – Consumer Products – All Other Regions
GOLD STEVIE WINNER:
Ulker, Istanbul, Turkey: ULKER's 'Metrocycle Fuels Sales'
SILVER STEVIE WINNERS:
Weber Shandwick UK, London, United Kingdom: Compeed - Sole of Fashion
Weber Shandwick UK, London, United Kingdom: Samsung Share Your Now
BRONZE STEVIE WINNERS:
F&H Public Relations, Munich, Germany: iglo's cross-media campaign: Germany's Got Fish Talent
Have Communications, Copenhagen, Denmark : Anders And & Co.
HBO Latin America, Miami, FL USA: HBO GO shines in Latin America
Ketchum, São Paulo, Brazil: And Federer... became Brazilian
Ketchum, São Paulo, Brazil: From blonde to brunette: how Wella Koleston brand joined its own business goals with the wishes of a beauty icon

Communications or PR Campaign/Program of the Year - Marketing – Consumer Services
GOLD STEVIE WINNER:
MSLGROUP, Singapore: 20:20 MSL - Evernote - "the perfect human memory extension”
SILVER STEVIE WINNERS:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: Downtown Dubai New Year's Eve Gala
CLP Power Hong Kong Limited, Hong Kong: CLP Save Now For A Better Future Energy Saving Campaign
Isbank, Istanbul, Turkey: Wreck it Ralph- Moneybox Fund campaign
BRONZE STEVIE WINNERS:
Allianz Ayudhya Assurance Pcl., Bangkok, Thailand: The FIRST and ONLY Life Insurance in Thailand offering 24 hours 7 days service to customers. “Always there, whenever you need us
Bankrate, Inc., New York, NY USA: Bankrate: Checking Fees Continue to Rise
Freelancer.com, Sydney, Australia: World's largest scavenger hunt PR Campaign
Sefiani Communications Group, Sydney, Australia: CSR - providing cost-effective energy efficient solutions to Australian housing

Communications or PR Campaign/Program of the Year - Multicultural
GOLD STEVIE WINNER:
Korea Air Force, Kyeryung City, Korea: THE ROKAF Media Contents Team
SILVER STEVIE WINNER:
Booz Allen Hamilton, McLean, VA USA: Redefining Booz Allen Hamilton in the Middle East

Communications or PR Campaign/Program of the Year - Reputation/Brand Management - The Americas
GOLD STEVIE WINNER:
Secretariat for Social Communication (SECOM) of the Office of the Presidency of Brazil- International Division, Brasilia, Brazil: Advancing Brazil's Global Reputation as a Champion of Sustainable Development in 2012
SILVER STEVIE WINNERS:
Accenture, Chicago, IL USA: Accenture High Performance Delivered
MWW, East Rutherford, NJ USA: Joe Echevarria: From First Time CEO to Voice of the CXO
BRONZE STEVIE WINNER:
Booz Allen Hamilton, McLean, VA USA: Redefining Booz Allen Hamilton in the Middle East

Communications or PR Campaign/Program of the Year - Reputation/Brand Management – Europe
GOLD STEVIE WINNER:
Llorente & Cuenca, Madrid, Spain and Máquina da Notícia, Brazil: Goal to Brasil
SILVER STEVIE WINNERS:
APRA Porter Novelli, Sofia, Bulgaria: LIVE ACTIVELY!
Ulker, Istanbul, Turkey: Ulker's Children's Day Film Festival
Weber Shandwick UK, London, United Kingdom: EDF Energy - Energy of the Nation
BRONZE STEVIE WINNER:
Have Communications, Copenhagen, Denmark: The Children's Heart Foundation

Communications or PR Campaign/Program of the Year - Reputation/Brand Management – All Other Regions
GOLD STEVIE WINNER:
Korea Meteorological Administration, Seoul, Korea: KMA PR Campaign
SILVER STEVIE WINNER:
Weber Shandwick, Hong Kong, China: Hello Kitty Loyalty Rewards Programme
BRONZE STEVIE WINNER:
PT Bank Permata Tbk. (PermataBank), Jakarta, Indonesia: Engaging Media and Enhancing Brand through Permata Photojournalist Grant

Communications or PR Campaign/Program of the Year - Public Affairs
GOLD STEVIE WINNER:
Transportation Safety Authority, Ansan City, Korea: Preventing drowsy driving
SILVER STEVIE WINNER:
Ministry of Employment and Labor, Gwacheon City, Korea: Forming A Hopeful Workplace For Everybody's Tomorrow
BRONZE STEVIE WINNERS:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: The Inaugural Government Summit 2013
Deutsche Post DHL, Bonn, Germany: Global Connectedness Index 2012

Communications or PR Campaign/Program of the Year - Public Service - Europe
GOLD STEVIE WINNER:
APRA Porter Novelli, Sofia, Bulgaria: ALCOHOL IS A BAD DRIVER 2012
SILVER STEVIE WINNERS:
Llorente & Cuenca, Madrid, Spain: Infrastructure Communication: because “communication” also has “engineering”
Wenderfalck Kommunikation AB, Stockholm, Sweden: Talk to space
BRONZE STEVIE WINNERS:
ING Bank Turkey, Istanbul, Turkey: ING Bank Turkey-Savings Tendencies Research of Turkey
MSD (Merck Sharp & Dohme), Madrid, Spain: A silent disease told through the voices of patients
Partner of Promotion, Sp. z o.o., Warsaw, Poland: Between needs and fears: public dialogue on nuclear energy in Poland
Save Your Numbers, Barcelona, Spain: Fuck You SIDA!
Uskudar Municipality, Istanbul Turkey: Uskudar Citizen Relationship Management

Communications or PR Campaign/Program of the Year - Public Service – All Other Regions
GOLD STEVIE WINNER:
Astro Malaysia Holdings Bhd (Astro), Kuala Lumpur, Malaysia: Beautiful Malaysia Longest Underwater Clean Up
SILVER STEVIE WINNER:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: ASDA'A Burson-Marsteller Arab Youth Survey 2013
BRONZE STEVIE WINNERS:
ASDA'A Burson-Marsteller, Dubai, United Arab Emirates: McDonald's Arabia launches nutrition labeling on packaging
Secretariat for Social Communication (SECOM) of the Office of the Presidency of Brazil- International Division, Brasilia, Brazil: Brazil at the COP18 UN Climate Change Negotiations
Strategic Public Relations Group, Hong Kong, China: Running for HOPE by HOPE Foundation for Cancer Care

Communications or PR Campaign/Program of the Year - Social Media Focused – Europe
GOLD STEVIE WINNER:
WebTalk and Live, Warsaw, Poland: Social Media campaign communicating the first edition of the ORLEN Warsaw Marathon
SILVER STEVIE WINNERS:
Plasenta Conversation Agency, Istanbul, Turkey: Dogadan Company's 'aUniqueExperience' Campaign
Plasenta Conversation Agency, Istanbul, Turkey: Molped's 'I Don't Want!' Campaign
BRONZE STEVIE WINNERS:
Akbati Shopping Mall, Istanbul, Turkey: “Mothers Give Life And Find Life Inside Akbati”
F&H Public Relations, Munich, Germany: iglo's cross-media campaign: Germany's Got Fish Talent
Inforpress, Madrid, Spain: Sephora: The Strongest Heartbeat In The World!

Communications or PR Campaign/Program of the Year - Social Media Focused - All Other Regions
GOLD STEVIE WINNER:
GreenBulb PR Inc, Metro Manila, Philippines: Colgate Optic White Philippines Launch - Social Media Campaign
SILVER STEVIE WINNERS:
InfoMaster Inc., Seoul, Korea: Yosu EXPO New Media PR
MSLGROUP, Singapore: MSLGROUP Genedigi - Finding a place in the heart of Gen Y
Samsung Electronics Co., Ltd, Seoul, Korea: Samsung's Use of Social Media to Drive Brand Awareness
BRONZE STEVIE WINNERS:
MSLGROUP, Singapore: Discover more in Singapore!
MWW, East Rutherford, NJ USA: Nikon Small Moments are Huge Facebook Gallery