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Turkish Economy Bank

How to EnterCompany: Turkish Economy Bank, Istanbul, Turkey
Company Description: Türk Ekonomi Bankasi (Turkish Economy Bank), abbreviated TEB, was founded in 1927 by private capital holders as a regional bank under the name of Kocaeli Bankasi T.A.S. in Izmit, Turkey.
Nomination Category: Customer Service & Call Center Awards Achievement Categories
Nomination Sub Category: Best Use of Technology in Customer Service

Nomination Title: TEB SME TV

Tell the story about how technology has improved your customer service initiatives since the beginning of July 2012 (up to 525 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

TEB SME TV is the first internet television of the banking sector in Turkey. The objectives are to help development and growth of SMEs in Turkey, to offer suggestions to expand their visions, to share success stories and growing trends in business. It presents these facilities by providing hot news on many topics including marketing & sales, foreign trade, information about industry, R & D incentives, meeting the SME’s needs of information and training focusing on the latest developments.

The most important feature of TEB SME TV is that it offers unique content for different audiences in a single platform. As an internet television of a bank TEB SME TV, the technology-oriented service has been shaped according to the needs of the target audience. It offers free charge membership to the members benefit practical services such as;

a.'Ask an Expert' service hosts Turkey's most prestigious tax & legal, social security, corporate law, business management, international trade and public law experts within. Members can ask questions related with these experts 7/24.

b.Live Finance, is a free of charge dot screen like Reuters which provides market dots such as stock exchange, currency rates, commodity prices etc. Its practical and cost save service for SMEs that they do not need to look for these dots anywhere else.

c.By using SME Lingo translation platform, with its open source messaging platform, it provides for SMEs who want to trade in different countries and do not know foreign languages an opportunity to communicate in 60 different languages. With this service which is offered free of charge to SMEs, it makes it possible to expand their business to international areas by using their own language but still can communicate with a foreign counterpart.

d.As a first step in facilitating the audiences’ FB login to the site through other social networks has been developed. With Facebook Graph API integration login of the users and the integration process are facilitated and thus traffic from Facebook increased five-folds.

e. As a new development ‘channels’ are settled. Audience will be able to watch different channels on TEB SME TV. The first channel ‘technology’ will improve SMEs' use of technology in daily life contains basic information. In collaboration with Turkey's one of biggest technology produces brands by Vodafone, the technology channel will include videos on the internet and mobile technologies which aims to increase the capacity using technology of the target audience.

As TEB SME TV, we own more than 6000 premium videos with the internet television intended for SMEs, which we established in 2006 and renovated and launched again in 2013. Moreover, we have 512.400 hour video view per month and up to 137.000 members. For the overview we reached 17,736,926 visits, up to 40 million page views from the first launch including the the relaunch period. After the relaunch, as a result of the last developments we got positive feedback from the visitors, especially visitors who come from FB. www.tebkobitv.com

 

Provide a brief (up to 125 words) biography about the leader(s) of the nominated customer service organization:

Türk Ekonomi Bankasi (TEB), the prestigious and privileged financial institution in the Turkish banking sector engaged in banking activities since 1927, has been rendering services to ensure nation-wide economic growth since 86 years.

With its ever-expanding branch network and wide range of products and services, TEB continues its brokerage operations in a set of different financial fields such as investment, leasing, factoring and portfolio management.

With almost 10.000 personnel and over 500 branches throughout Turkey, Turkish Economy Bank offers high quality banking and financial services to individual clients and any other members of our national economy ranging from craftsmen to SME and large-scale industrial concerns. As a public foundation, TEB also provides value to Turkish investors.