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How to EnterCompany: Enterasys, Andover, MA
Entry Submitted By: Connect Marketing
Company Description: Enterasys Networks, a Siemens Enterprise Communications Company, is a premier global provider of wired and wireless network infrastructure and security solutions. Our solutions enable organizations to drive down IT costs while improving business productivity and efficiency through a unique combination of automation, visibility and control capabilities.
Nomination Category: New Product & Service Awards Categories
Nomination Sub Category: Collaboration Solution – New

Nomination Title: Enterasys isaac - Managing Network Devices Via Social Media

Tell the story about this nominated product or service (up to 500 words). Describe its function, features, benefits, and sales to date. You may include hyperlinks to product photos and data sheets. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, []:

Enterasys Networks recently introduced Enterasys isaac, its new patent-
pending, first-of-its-kind technology that gives IT the ability to manage
network devices via Twitter, Chatter, and Facebook. The
technology enables customers to use familiar social media interfaces to manage
their networks. Enterasys isaac opens up the potential to use social media in
other innovative ways: send a tweet to remotely turn on lights in their house,
or even send a tweet to activate a security camera. The possibilities are

The consumerization of IT has driven today’s generation to integrate social
media into all aspects of daily life. Today’s workforce is in the midst of an
evolution of machine-to-machine and machine-to-human communication. Enterasys
isaac capitalizes on this trend by enabling the use of today’s social media
tools to “talk” to machines, providing multiple social interface options, such
as Chatter from, Twitter, Facebook and LinkedIn.
With isaac, administrators can communicate directly with machines, back and
forth. All conversations can be pulled together and information can be shared
in a group setting. From a customer service perspective, administrators can
service customers more effectively because configuration details can easily be

In terms of security, Enterasys provides best practices on recommended
security settings via isaac. To provide additional security, isaac has a
number of security features built-in, and can also be provisioned to be an
alert-only system. In this mode, isaac can inform subscribers of network
events and status messages relating to security. Enterasys’ isaac can also
interpret commands that are posted on social media channels and perform
actions according to the commands.

With isaac, Enterasys has revolutionized network management by incorporating
the mega-trends of social, cloud and mobility. It is not only a machine
interface to social media APIs, isaac communicates using native human language
to lower the barrier to communicating with the network. With isaac, the
network is now a social product that interacts with social employees.
By humanizing the network Enterasys has enabled its customers to reduce the
consumption gap. Inviting machines to collaborate with humans via social media
and using natural language enables tier one support personnel to resolve
problems that have in the past required escalation to network architects.
Greater collaboration between social people and social products benefits the
social organization, with measurable results in more efficient communications,
new workflows and faster times to resolution.

List hyperlinks to any online news stories, press releases, product reviews, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, []:

Provide a brief (up to 100 words) biography about the leader(s) of the team that developed this nominated product or service:

Vala Afshar is Chief Customer Officer for Enterasys Networks. Afshar is
responsible for worldwide services operations and technical support functions
including contact center operations, field engineering, support engineering
and infrastructure technologies. Afshar and his team have successfully
implemented an award winning (CRM Magazine Elite Services) cloud computing
customer relationship management framework that enables Enterasys to use
business and performance management analytics to achieve best-in-class
customer satisfaction and employee retention. Afshar joined Cabletron in 1996
and has held a variety of increasingly senior-level management positions at
both Cabletron and Enterasys. Afshar earned a BS in Electrical Engineering
from the University of Massachusetts.