Mobile Site & App Awards Categories

These categories recognize excellence in mobile websites and apps.    
   Nominations that won in the 2023 IBAs may be resubmitted for consideration in the 2024 IBAs.  If they have been updated with recent achievements they may be submitted to the same categories in which they won.  If they have not been updated they must be submitted to categories different from those in which they won.

Information to be submitted online for entries in these categories in the 2024 competition include

  An essay of up to 200 words describing the mobile site or app's purpose and results to date

  The mobile site or app itself, in the form of a demonstration video of up to three (3) minutes in length.  You must attach the video to your entry through our attachment/link uploading tool

  Optionally, you may list creative and production credits for your site or app - a list of the people and organizations that contribute to its development

P60. Arts & Culture
P61. Business/Government
P62. Education & Reference
P63. Entertainment
P64. Events
P65. Experimental & Innovation
P66. Family & Kids
P67. Fashion & Beauty
P68. Financial Services / Banking
P69. Fitness & Recreation
P70. Food & Drink
P71. Games
P72. Guides/Ratings/Reviews
P73. Health & Wellness
P74. HR & Employee Experience
P75. Integrated Mobile Experience
P76. Learning & Education
P77. Lifestyle
P78. Magazine / Editorial
P79. Marketing
P80. Messaging
P81. Music
P82. News
P83. Productivity
P84. Professional Services
P85. Public Service & Activism
P86. Real Estate
P87. School / University
P88. Shopping
P89. Social
P90. Sports
P91. Training
P92. Travel
P93. Utilities & Services
P94. Best User Experience
P95. Best Use of AI & Machine Learning
P96. Best Use of Augmented Reality
P97. Best Use of Voice Technology
P98. Best Use of Generative AI Technology New category for 2024