DHL Global Forwarding, Bonn, Germany: DHL Global Forwarding's Sustainability Sales Kit

Company: DHL Global Forwarding, Bonn, Germany
Company Description: The Freight Forwarding experts since 1815. Our passion is to enable international trade. DHL Global Forwarding is part of Deutsche Post DHL Group, with more than 31,000 freight forwarding experts in more than 190 countries worldwide. Our air, ocean, and overland freight forwarding services include standardized transport as well as multimodal, sector-specific solutions and industrial projects.
Nomination Category: Annual Report & Other Publication Categories
Nomination Sub Category: Best Marketing or Sales Brochure or Kit - Publicly-Held Corporations

Nomination Title: DHL Global Forwarding's Sustainability Sales Kit

Date this brochure or kit was first made public:

February 2023
Briefly describe this entry's communications objectives and how it met those objectives (up to 200 words).

Total 197 words used.

One of DHL Global Forwarding (DGF) communications objectives is centered on promoting our leadership in Sustainable Freight Forwarding and aiding our customers in achieving their sustainability goals. The Sustainability Sales Kit, comprising the Sustainability Guidebook and Brochure, was designed to help achieve these objectives.

The guidebook provides a clear, step-by-step process for decarbonizing supply chains, addressing common challenges businesses face in reducing their carbon footprint. By presenting a comprehensive yet accessible approach & checklists, it equips companies with the necessary knowledge to evaluate and implement effective carbon reduction strategies tailored to their unique supply chain setups.

The brochure complements the guidebook by showcasing DGF's expertise and capabilities in sustainability, reinforcing our commitment to net-zero emissions by 2050. It serves as both an informative resource and a persuasive tool for our sales teams, facilitating meaningful conversations with customers about sustainable shipping products.

Through these materials, we effectively engaged over 1000 sales employees and thousands of customers worldwide, driving the adoption of sustainable practices and solidifying our position as a leader in the logistics industry's fight against global warming. The kit successfully met our objectives by fostering awareness, providing actionable insights, and encouraging collaborative efforts towards a sustainable future.
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DHL Global Forwarding's Sustainability Sales Kit
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