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Snap Fitness, Chanhassen, Minnesota, United States: Snap Fitness - Mobile Site and Apps

Company: Snap Fitness, Chanhassen, MN
Nomination Submitted by: brandXchange
Company Description: Snap Fitness helps people create positive lifestyle habits that make them feel fantastic. Founded in 2003, our 24/7 fitness concept boasts over 1,000 clubs across the globe and offers the most inclusive, empathetic and supportive experience regardless of level. Snap Fitness makes fitting in fitness simple with a welcoming atmosphere, easy-to-use equipment and the latest technology innovations.
Nomination Category: Mobile Site & App Categories
Nomination Sub Category: Fitness & Recreation
2024 Stevie Winner Nomination Title: Snap Fitness - Mobile Site and Apps
  1. Date this app or site was first released:

    2021

  2. Briefly describe this mobile site or app’s objectives and how it has met those objectives (up to 200 words). If applicable, include here the platforms your app supports:

    Total 188 words used.

    Snap Fitness introduced the Snap App in 2021 as part of a drastic brand reposition that saw the franchise become an early adopter of holistic fitness. The app plays an integral role in promoting holistic wellness, allowing members to access personalized training programs, more than 1,200 on-demand workouts, mindfulness content and bespoke nutrition plans to support their mental and physical wellbeing, whether that’s inside of a gym, at home, or on the go. 

    Snap App is completely unique to each individual member and was introduced to bolster Snap Fitness’ commitment to supporting a more inclusive health and wellness experience for every body and ability, based on a philosophy that exercise is ‘All About the Feeling’. 

    The free member app also provides progress tracking, the ability to customize and build your own workouts, rewards to celebrate milestones and seamlessly integrates with MyZone, Google and Apple Health. 

    The app has continued to go from strength-to-strength, with a 198% rise in use of its bookings and on-demand content, a 115% increase in user engagement and a 65.8% growth in global users in January 2024 compared to January last year. 

  3. Provide the applicable creative and production credits for this entry:

    Fitness On Demand

Attachments/Videos/Links:
Snap Fitness - Mobile Site and Apps
URL [REDACTED FOR PUBLICATION]