Company: Q4, Inc., Toronto, Ontario
Company Description: Q4 Inc. (TSX: QFOR) is the leading capital markets access platform that is transforming how issuers, investors, and the sell-side efficiently connect, communicate, and engage with each other. The company is a trusted partner to more than 2,650 public companies globally and maintains an award winning culture where team members grow and thrive.
Nomination Category: Product & Service Categories - Business Technology Solutions
Nomination Sub Category: Financial & Market Data Solution
 Nomination Title: The Q4 Platform
- Which will you submit for your nomination in this category, a video of up to five (5) minutes in length about the the nominated new or new-version product or service, OR written answers to the questions for this category? (Choose one):
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers for your submission, you must provide an answer to this first question: If this is a brand-new product, state the date on which it was released. If this is a new version of an existing product, state the date on which the update was released:
Platform + Product were released June 2022: https://investors.q4inc.com/news/news-details/2022/Q4-Inc.-Launches-Q4-Capital-Connect-Driving-Impactful-Capital-Markets-Communications-Strategy/default.aspx
EA Benchmarking & Targetings released in February 2023:
https://investors.q4inc.com/news/news-details/2023/Q4-Inc.-Launches-Innovative-Benchmarking-and-Targeting-as-part-of-Engagement-Analytics-Suite/default.aspx
- If you are providing written answers for your submission, you must provide an answer to this second question: Describe the features, functions, and benefits of the nominated product or service (up to 350 words):
Total 350 words used.
Q4 Capital Connect™ is a revolutionary platform built to streamline workflows and provide data-driven strategic insights across the capital markets, enabling public companies across all industries and market caps to seamlessly launch and measure the impact of a complete investor relations strategy. The Q4 Capital Connect platform houses a portfolio of applications, including Q4 Engagement Analytics, Q4 Website Management, and Q4 Virtual Events.
Q4 Capital Connect™ aggregates data from 15,000,000+ monthly capital market web interactions with the platform and 400,000+ events attendees each quarter making it the only platform or solution in the market capable of bringing together all of these insights into one comprehensive database for analysis and insights. Similar to how LinkedIn connects professionals from around the world by providing a platform to showcase their skills, Q4 Capital Connect connects public companies, investors, and analysts to create a network of trusted relationships and insights within the capital markets by providing a platform for public companies to showcase their story.
Q4 Engagement Analytics (“EA”) aggregates the actions of investors and shareholders visiting an investor relations website or IR-related events powered by Q4, turning behavioral data into powerful leading indicators of stock movement and ownership changes. This solution allows IROs to identify the content that each investor is most interested in, spot new buy-side and sell-side analysts in the early stages of researching their company, and assess engagement from target investors between meetings. In addition, these analytics can accelerate management’s awareness of activist interest in the company and show data backed evidence of return on time invested.
Leveraging the data from EA, Benchmarking and Targeting was launched, creating a unique product in the market. Engagement benchmarking aggregates millions of digital investor interactions that take place on Q4’s Capital Connect platform. EA clients can use the market’s first and only way to benchmark their IR program performance against peers in their industry and market cap based on engagement. Institutional targeting provides clients with insight into the investors who are engaging within their sector by opening email alerts, visiting investor websites, or attending investor events across the Q4 platform.
- If you are providing written answers for your submission, you must provide an answer to this third question: Outline the market performance, critical reception, and customer satisfaction with the product or service to date. State monetary or unit sales figures to date, if possible, and how they compare to expectations or past performance. Provide links to laudatory product or service reviews. Include some customer testimonials, if applicable (up to 350 words):
Total 241 words used.
Performance:
1850+ clients have now provisioned an account on the Q4 Capital Connect™ platform providing them a seamless experience to access multiple parts of the IR program today (i.e. website management) as well as how to access future applications that will drive their program (multiple to be released in 2023).
~70 of the market's leading Investor Relations Agencies provisioned and directly worked with their hundreds of clients through the Q4 Capital Connect™ platform.
More than 400,000 investors are connected to Q4 hosted events through the Q4 Capital Connect platform and over 13 million investors visit Q4 hosted websites each month.
1300+ clients have been activated on Engagement Analytics providing the market's only set of insights on website and events analytics, mapping those directly to investor behavior to drive targeting and program assessment.
Client Feedback:
"Today with the support of Q4, we definitely have better insight into our investor base, and we're also able to do more with how we understand the investor dialogue that we have - and how we can use that to inform our messaging over time." - Gabrielle Fernandes, Associate Director, Investor Relations, Novocure
"Bringing in multiple data sources across the board, and distilling those down into very digestible information that can be relayed back to management, is something that makes our lives incredibly more simplified at AMD and we really value that." - Ruth Cotter, SVP of Marketing, HR, and Investor Relations, AMD
- You have the option to answer this final question: Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
Total 13 words used.
Q4 Platform Explained
Q4 Capital Connect
Q4 Engagement Analytics
Q4 Product Release Hub
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