Company: Philip Morris International, Lausanne, Switzerland
Company Description: Philip Morris International (PMI) is a leading international tobacco company working to deliver a smoke-free future and evolving its portfolio for the long term to include products outside of the tobacco and nicotine sector. he company’s current product portfolio primarily consists of cigarettes and smoke-free products, including heat-not-burn, vapor and oral nicotine products.
Nomination Category: Achievement Categories
Nomination Sub Category: Achievement in Diversity & Inclusion
 Nomination Title: Inclusive Future, Philip Morris International
- Which will you submit for your nomination in this category, a video of up to five (5) minutes in length about the achievements of the nominated organization since 1 January 2021, OR written answers to the questions for this category? (Choose one):
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers for your submission, you must provide an answer to this first question: Briefly describe the nominated organization: its history and past performance (up to 200 words):
Total 199 words used.
Philip Morris International (PMI) is an international tobacco company that is disrupting its traditional business and leading its industry toward a future without cigarettes. Our new purpose, announced publicly in 2016 is to transform for good, delivering a smoke-free future by developing, scientifically substantiating, and responsibly commercializing smoke-free products that are less harmful than cigarettes and becoming a lifestyle, wellness, and healthcare company that has a net positive impact on society.
To date, we are the only major tobacco company to have committed to eliminating cigarettes, and we have already secured a leading position in the smoke-free category globally. Since 2022, smoke-free products represented approximately 35% of our total net revenues, and an estimated 18.5 million smokers had switched to our leading smoke-free product and stopped smoking.
Transforming from a cigarette company into a science- and innovation-driven business requires more than replacing one product with another. PMI understands that fostering a diverse and inclusive workplace is imperative to achieving our vision. Our customers are diverse, so it is imperative that our workforce be reflective of that. Only by attracting and retaining a diverse community of innovators can we solve the challenges we face within and outside our organization.
- If you are providing written answers for your submission, you must provide an answer to this second question: Outline the organization's achievements since the beginning of 2021 that you wish to bring to the judges' attention (up to 250 words):
Total 244 words used.
Measuring diversity is a relatively simple task. Inclusion is far more nuanced. In March 2021, PMI launched Inclusive Future, an initiative to tackle the complex and previously unanswered challenge of accurately measuring inclusion. The campaign was designed to help our company devise more effective ways to assess, promote and therefore foster an inclusive workplace and advance the discourse surrounding inclusion in global business and civil society.
PMI entered into a research partnership with the International Institute for Management Development (IMD) to study how inclusion is currently measured and how this should evolve to drive impact. The yearlong initiative also included an international survey conducted by Povaddo and a variety of engagement activities hosted in partnership with BlogHer, exploring and advancing the latest thinking.
Our research culminated in the publication of our Inclusive Future report in spring 2022. It presents groundbreaking research, practical guidelines, and valuable direction for international companies that work across diverse geographies, markets, and cultures, helping them to effectively measure and continuously improve inclusivity within their workplaces.
We also partnered with BlogHer to create an Inclusivity Resource Hub, which we continue to update. Recommended reading supplements our original content to deepen the audience’s awareness of key topics, celebrate those who are advancing inclusivity, and build bridges between PMI and communities of practice. In addition, we launched Inclusivity Dialogues, a series of panel discussions streamed live on the hub, featuring prominent thought leaders discussing issues of DE&I. These events also continued through 2022.
- If you are providing written answers for your submission, you must provide an answer to this third question: Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the organization's past performance (up to 250 words):
Total 238 words used.
While companies of all types and sizes track some areas of inclusion via engagement surveys, many employees don’t feel included, and systematic approaches to measure progress on inclusion remain elusive. Specifically, the PMI-commissioned international survey revealed:
- 51% of respondents have felt excluded in their current or former workplace.
- 27%—increasing to 36% of those in nonmanagement positions—do not feel safe and comfortable speaking up on inclusion issues.
- 73% revealed they’d be more likely to stay in their current job if they felt more included, and 85% said that feeling included at work motivates them to give their “best self.”
- 82% think it’s important to measure inclusion, but only 43% say their organization is doing so.
The Inclusive Future report highlighted a need for international companies to thoughtfully explore and effectively address six dimensions of inclusion: psychological safety, uniqueness, fairness, participation, belonging, and authenticity. Furthermore, our research recommended a groundbreaking pulse tool, the inclusion Net Promoter Score (iNPS), which PMI started testing last year. In 2023, we will pilot additional qualitative methods that surfaced from our research, including face-to-face, open-ended conversations with employees and the companywide sharing of inclusion metrics.
The Inclusivity Resource Hub was a 2021 Top 100 Winner of Pressboard’s Best Branded Content awards, and our original content on the hub averaged 27,000-plus page views, with the most popular articles reaching over 70,000. Our event series resulted in 68,000-plus replays and 76% attendee retention.
- You have the option to answer this final question: Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
Total 228 words used.
About Inclusive Future:
- PMI’s Inclusive Future initiative was brought to life to study how inclusion is currently measured and how this should evolve to drive impact.
- A companion international survey commissioned by PMI revealed that businesses are still a long way off from establishing inclusive workplaces.
- Our Inclusive Future report presented groundbreaking research, practical guidelines, and valuable direction for international companies seeking to drive workplace inclusion and equality.
- We also created an award-winning, DE&I-focused Inclusivity Resource Hub, which we continue to update.
About us:
- At no other time in its 150-year history has PMI had so much potential to lead the transformation of the tobacco industry and create positive change in the world.
- PMI regards diversity and inclusion as among our greatest strengths and is committed to building a workplace reflective of the world around us.
- In 2023, we were certified by Top Employers Institute as a Global Top Employer for the seventh year in a row.
- PMI has been included in the 2023 Bloomberg Gender-Equality Index (GEI) for three years running. With an overall score of 80.6%, surpassing the index average of 73%, we join an A-list committed to transparency in gender reporting and advancing equality in the workplace.
- We are also committed to equal pay as demonstrated by our global EQUAL-SALARY recertification in 2022. In 2019, we became the first multinational to receive this certification.
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