Company: Akavit, Denver, CO
Entry Submitted By: Pitch110
Company Description: Akavit is a digital & mobile marketing agency dedicated to designing & engineering innovative solutions that maximize the effectiveness of a company’s online presence and social marketing campaigns. With expertise spanning from interactive strategy to enterprise level integrations, Akavit has helped brands such as U.S. Bank and Denver Broncos achieve their online goals.
Nomination Category: Web Site Categories - Specialty
Nomination Sub Category: Best Overall Web Design

Nomination Title: Tervis Tumbler Toasts To New Web Design and Increased Sales

When was this site or blog first published?

November 21, 2011

Briefly describe this site's objectives and how it met those objectives (up to 100 words).

In 2010, Tervis celebrated 64 years of making quality made-to-order tumblers and embarked upon a complete rebranding effort. They called upon Akavit to create a new web design and build an ecommerce site to support their national sales growth and increase online sales by 30%. Akavit revived their website with optimization, customization and community. Based upon the sales numbers since the launch, we expect to exceed 30% in the first year. In addition, site visits shot up to nearly 1 million more compared to the same date range the year before, and 62% of the site hits are new visitors.

List the appropriate creative and production credits for this entry:

Rob Betts, Interactive Producer | Akavit

Troy Hall, Technical Architect | Akavit
Dave Blauvelt, Creative Director | Akavit
Rob Davis, Account Director | Akavit