AT&T Multimedia Services, Dallas, Texas, United States: AT&T Customer Stories -Philips Video (2635210)

Company: AT&T Multimedia Services
Company Description: As the first truly modern media company, AT&T has been changing the way people live, work and play for the past 144 years. It started with Alexander Graham Bell’s telephone. Since then, our legacy of innovation has included the invention of the transistor – the building block of today’s digital world – as well as the solar cell, the communications satellite and machine learning.
Nomination Category: Video Categories
Nomination Sub Category: Sales: Technology

Nomination Title: AT&T Customer Stories -Philips Video (2635210)

The date on which this nominated production was first distributed or otherwise made public:

10/4/24
Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

Total 133 words used.

AT&T Business customer Philips Healthcare is a leading health technology company focused on improving health and well-being through innovation.

To help emergency services personnel provide better care in the field, Philips Healthcare designed sophisticated patient monitor/defibrillators. These “smart” devices connect to the AT&T Global SIM. They send vital patient data from the field to hospitals. This helps prepare doctors at the hospital to provide urgent care the moment the patient arrives.

Our challenge: Explain the technology comprehensively but concisely in 90 seconds. To accomplish this, our AT&T Multimedia Services producer interviewed Philips executives on location. We then combined B-roll and graphics designed especially for the Customer Stories series to show this fascinating technology in use. The result, we believe, is an informative and engaging look at our unique customer relationship with Philips Healthcare.
Optionally you may list the creative and production credits for your nominated production - the people who helped to bring it to life: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

AT&T Multimedia Services

Attachments/Videos/Links:

AT&T Customer Stories -Philips Video (2635210)
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