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Coal Creative, Wilkes-Barre, PA: Hocsocx Athletic Gear Internet Commercial

Company: Coal Creative, Wilkes-Barre, PA
Company Description: As a full-service digital marketing agency, Coal Creative builds results-driven strategies around their collaborators' stories. Coal Creative’s award-winning team provides digital solutions, video production and brand development.
Nomination Category: Video Categories
Nomination Sub Category: Sports
2022 Stevie Winner Nomination Title: Hocsocx Athletic Gear Internet Commercial

  1. The date on which this nominated production was first distributed or otherwise made public:

    August 21, 2021

  2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

    Total 46 words used.
    Coal Creative produced an upbeat and inspiring internet commercial for the athletic leg liner company Hocsocx. The 30-second spot takes a daring but effective approach by only showing legs from the knees down. It uses action, quick cuts and brilliant imagery set to an exciting soundtrack.

  3. Optionally you may list the creative and production credits for your nominated production - the people who helped to bring it to life: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:
    • Advertising Agency: Coal Creative
    • Client: Hocsocx
    • Production Manager: Alex Manganella, Coal Creative
    • Post Production Manager: William McHale, Coal Creative
Attachments/Videos/Links:
Hocsocx Athletic Gear Internet Commercial
PDF Coal_Creative_ABA_Submission_HocSocx.pdf
MP4 Hocsocx_30s_Final_Draft.mp4