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Company: Adobe
Nomination Submitted by: Edelman
Company Description: Adobe is an American multinational computer software company headquartered in San Jose, CA, focused on the creation of multimedia and creativity software products, with a recent focus on digital marketing software. Adobe changes the world through digital experiences, helping customers create, deliver and optimize content and applications.
Nomination Category: App & Mobile Website Categories
Nomination Sub Category: Productivity
 Nomination Title: Adobe Fresco
- The date on which this nominated mobile site or app was first published:
November 2019 (initially previewed at MAX 2018)
- Briefly describe this mobile site or app’s objectives and how it has met those objectives (up to 200 words). If applicable, include here the platforms your app supports:
Total 199 words used.
Since launching at Adobe MAX 2019, the free digital drawing and painting app Fresco has empowered anyone to create anytime, anywhere, across iPhone, iPad and Windows. Offering the world’s largest collection of infinitely scalable vector and fluid Live brushes, unlimited layers and powerful tools including selections, clipping masks and significant new features introduced at MAX 2021 – like Motion and Perspective Grids – Fresco is a testament to the power of digital design.
Motion allows creatives to bring animations to life in new ways, adding dimension to their artwork and can be shared easily with options to export as a GIF, MP4 or PNG. Creatives can draw a path for parts of their illustration to follow, like floating clouds or falling rain. Designed to be simple so anyone can create animations, Engadget praised Motion as “approachable for all skill levels.” With its new Perspective Grids tool, Fresco allows creatives to add 3D perspective to 2D artwork, creating realistic depth.
With 4.7/5 stars on the Apple App Store and recognition by WIRED as “one of the best iPad drawing apps,” Fresco is widely celebrated among the global creative community as the best digital drawing and painting app.
- List the appropriate creative and production credits for this app: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:
Renee di Cherri, Senior Product Marketing Manager
Will Eisley, Director Product Manager
Brooke Hopper, Principal Designer
Bryan O’Neil Hughes, Director Product Management
Rob Sargent, Director of Engineering
Laura Serghiou, Product Manager
Eric Snowden, Vice President of Design
Kyle Webster, Senior Design Evangelist
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