Eastman Kodak Company
Company: Eastman Kodak Company, Rochester, New York
Company Description: As the world’s foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.
Nomination Category: Web Site Categories
Nomination Sub Category: Blog
Nomination Title: Kodak's Corporate Blog: A Thousand Words
When was this blog first published?
September 6, 2006
Briefly describe this entry’s communications objectives and how it met those objectives. Include here the URL of the nominated blog. (up to 100 words):
Kodak launched A Thousand Words to connect and interact directly with
consumers, by sharing stories written by employees worldwide.
With original content daily and compelling photography, A Thousands Words
includes posts ranging from creative – turning a Valentine’s candy box into a
picture frame – to entertaining – behind the scenes of The Celebrity
Apprentice – to insightful – an interview with photographer John Sexton.
Readers interact through comments and can become the subject of our Picture
Wednesday blog by submitting a photo to Kodak’s Picture of the Day.
A Thousands Words gives thousands of readers from over 100 countries a better
understanding of Kodak.
List the appropriate creative and production credits for this entry:
Tom Hoehn, Director, Brand Communications and New Media
Denise Stinardo, Manager, New Media
Jenny Cisney, Information Designer, Kodak.com