Haley Productions

Company: Haley Productions
Company Description: Haley Productions is a digital media production company providing one-stop shopping for interactive multimedia production, web development and film/video production services. We create cutting-edge communications tools that help organizations sell, educate, persuade, entertainment and motivate. Those tools include interactive CD-ROMs, DVDs, kiosks, laptop presentations, websites, and more.
Nomination Category: Corporate Film or Video
Nomination Sub Category: Internal Communications

Nomination Title: The Future Is Closer Than You Think

The date in 2003 on which this nominated production was first distributed or otherwise made public:

October 2003

Briefly describe this nomination’s communications objectives and how it met those objectives (up to 100 words):

This is an employee communication video written, directed, and produced by
Haley Productions for AstraZeneca Pharmaceuticals' U.S. Operations Summit
Meeting.  The meeting agenda was designed to educate and motivate leaders to
embrace and facilitate the radical change necessary for AstraZeneca to be an
industry leader a decade from now.

The 4.5 minute video was a light-hearted depiction of how science and technology
will impact our personal lives in the future.  The piece supported AstraZeneca's
communication goals by reinforcing the core message of a serious corporate
meeting in an entertaining and engaging manner.

List the appropriate creative and production credits for this nomination: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Client: AstraZeneca Pharmaceuticals
Creative Director: Bill Haley
Designer: Mee I Ling Ng
Director: Bill Haley
Producer: Lisa Kruczek
Editors: Lisa Kruczek, Luke Krill
Writer: Bill Haley