Marketing Awards
These are the Gold, Silver, and Bronze, Stevie® Award-winning nominations in The 2024 American Business Awards®. The winners were determined by the average scores of more than 300 professionals worldwide in the three-month judging process. Learn about the judging and awards process here.
Winners were celebrated at the 22nd ABA awards banquet in New York on Tuesday, June 11. Learn more.
Marketing Campaign - Industry Categories
Marketing Campaign - Specialty Categories
Marketing Professional Categories
Marketing Campaign of the Year - Industry Categories
Marketing Campaign of the Year - Automotive - Vehicles
GOLD STEVIE® WINNER:
Logical Position, Lake Oswego, Oregon, United States: Roadmapping an Omnichannel Strategy for Ironman 4x4
Marketing Campaign of the Year - Corporate Reputation/Professional Services
GOLD STEVIE® WINNER:
Deloitte, New York, New York, United States: Deloitte x WNBA: Proud sponsor of professional women everywhere
SILVER STEVIE® WINNER:
Cintas, Mason, Ohio, United States: Putting People First
BRONZE STEVIE® WINNER:
TriNet, Dublin, California, United States: People Matter 2023
Marketing Campaign of the Year - Culture & The Arts
GOLD STEVIE® WINNER:
Society Awards, Charlotte, North Carolina, United States: Society Awards Presents Beyond the Red Carpet
Marketing Campaign of the Year - Electronics
GOLD STEVIE® WINNER:
UScellular, Chicago, Illinois, United States: UScellular's Built for US Campaign
Marketing Campaign of the Year - Energy/Nutrition Products & Services
GOLD STEVIE® WINNER:
Exhibit Partners (dba Storylink Creative), Maple Grove, Minnesota, United States: Red Bull - NACS 2023
Marketing Campaign of the Year - Entertainment & Sports
GOLD STEVIE® WINNER:
Hearts & Science, New York, New York, United States: House of the Dragon – US Launch
Marketing Campaign of the Year - Fashion & Style
GOLD STEVIE® WINNER:
Logical Position, Lake Oswego, Oregon, United States: Finding the Perfect Fit for JNCO Jeans
Marketing Campaign of the Year - Financial Products & Services
GOLD STEVIE® WINNER:
Hancock Whitney; Gulfport, Mississippi/New Orleans, Louisana, United States: NO is a Beautiful Thing
SILVER STEVIE® WINNER:
Hearts & Science, New York, New York, United States: Volume Control: Co-developing Programmatic Solutions that drive client outcomes
BRONZE STEVIE® WINNER:
BMO Financial Group, Chicago, Illinois, United States: Trees from Trades: 375,000 trees and counting!
Plynk, New York, New York, United States: Plynk Investing Dollar Store
Valley Strong Credit Union, Bakersfield, California, United States: Valley Strong Credit Union - Business Owners Have Questions
Marketing Campaign of the Year - Government/Institutional/Recruitment
GOLD STEVIE® WINNER:
MissionSquare Retirement, Washington, District of Columbia, United States: Virginia Retirement System Start, Stop, Continue Retirement Planning Campaign
Marketing Campaign of the Year - Healthcare - Disease Education & Awareness
GOLD STEVIE® WINNER:
Hearts & Science, New York, New York, United States: Moderna's Jeopardy! Second Chance Tournament
BRONZE STEVIE® WINNER:
Boston Scientific, Marlborough, Massachusetts, United States: HARD Docuseries
Glaukos, Aliso Viejo, California, United States: See If It Could Be KC
Marketing Campaign of the Year - Healthcare - OTC
GOLD STEVIE® WINNER:
Drury Design Dynamics, New York, New York, United States: NARCAN Nasal Spray Street Interviews
SILVER STEVIE® WINNER:
Sanofi, Bridgewater, New Jersey, United States: Sanofi's Xyzal 'Productive Day' Marketing Campaign
Sanofi, Bridgewater, New Jersey, United States: Sanofi's Icy Hot Pro 'Rise From Pain' Marketing Campaign
Marketing Campaign of the Year - Healthcare - Rx
GOLD STEVIE® WINNER:
Impact XM, Dayton, New Jersey, United States: Ferring Pharmaceuticals at ASRM 2023
BRONZE STEVIE® WINNER:
RxSense, Boston, Massachusetts, United States: SingleCare Pharma Solutions
Marketing Campaign of the Year - Agricultural/Industrial/Building
GOLD STEVIE® WINNER:
TopSpot Internet Marketing, Houston, Texas, United States: Fulcrum Lifting New Site Raises Quality Leads
Marketing Campaign of the Year - Automotive - Aftermarket
GOLD STEVIE® WINNER:
Soapy Joes Car Wash, SANTEE, California, United States: Soapy Joe's Calm Strips Campaign
BRONZE STEVIE® WINNER:
PACCAR Parts, Chicago, Illinois, United States: Driver Deals
Marketing Campaign of the Year - Education & Training
GOLD STEVIE® WINNER:
Primrose Schools, Atlanta, Georgia, United States: Caring and Giving Food Drive Marketing Campaign
BRONZE STEVIE® WINNER:
MedCerts, LLC, Livonia, Michigan, United States: MedCerts Partner Testimonial Scholarship Campaign
OVC Scholarship Network, Downers Grove, Illinois, United States: OVC Scholarship Network
Marketing Campaign of the Year - Health, Fitness & Wellness
GOLD STEVIE® WINNER:
Nature's Sunshine, Lehi, Utah, United States: Nature's Sunshine Campaign of the Year-POWER LINE
BRONZE STEVIE® WINNER:
Engage Creative Agency, Carmel, Indiana, United States: 2023 Active&Fit Now? Paid Digital Campaign
Partner.Co, Midvale, Utah, United States: Partner.Co's New Year Slenderiiz Campaign
Marketing Campaign of the Year - Healthcare - Services
GOLD STEVIE® WINNER:
Premier Inc., Charlotte, North Carolina, United States: Supply Chain Resiliency Guide 2023
Marketing Campaign of the Year - Insurance
GOLD STEVIE® WINNER:
Delta Dental of Kansas, Wichita, Kansas, United States: Visit a Dentist
Marketing Campaign of the Year - Internet/Telecom
GOLD STEVIE® WINNER:
Calix, San Jose, California, United States: Highline Surpasses Acquisition Goals with Calix Engagement Cloud
BRONZE STEVIE® WINNER:
Hearts & Science, New York, New York, United States: Revisiting Karol G
Marketing Campaign of the Year - Pet Care
GOLD STEVIE® WINNER:
Kent Nutrition Group, Muscatine, Iowa, United States: Sentinel Feeds You Know I Know Campaign
Marketing Campaign of the Year - Retail
GOLD STEVIE® WINNER:
Angara Inc., Los Angeles, California, United States: Celebrate with Color Campaign - Angara
SILVER STEVIE® WINNER:
Her Campus Media, Boston, Massachusetts, United States: CVS Pharmacy & Her Campus: Wellness Workshops
BRONZE STEVIE® WINNER:
NIX, Tampa, Florida, United States: ASO & PPC Promotion of Mobile App for Shoe & Clothing Store
Marketing Campaign of the Year - Software
GOLD STEVIE® WINNER:
Adobe, San Jose, California, United States: The Adobe 'I Love You, Acrobat' Launch
Marketing Campaign of the Year - Specialty Categories
Best Use of Data to Drive Brand Strategy
GOLD STEVIE® WINNER:
InMarket, Austin, Texas, United States: InMarket x Bob Evans Farms - Mashed Cauliflower
SILVER STEVIE® WINNER:
Calix, San Jose, California, United States: PTCI Uses Data in Calix Engagement Cloud to Drive Brand Strategy
BRONZE STEVIE® WINNER:
INFUSEmedia, Boca Raton, Florida, United States: Outlook 2024 and INFUSE Voice of the Buyer and Voice of the Marketer
TopSpot Internet Marketing, Houston, Texas, United States: Aphena Pharma Solutions Gets Visibility into Target Audience with Lead Data
Brand Experience of the Year - Business-to-Business
GOLD STEVIE® WINNER:
Valley Strong Credit Union, Bakersfield, California, United States: Valley Strong Credit Union - Business Owners Have Questions
BRONZE STEVIE® WINNER:
City National Bank and Critical Mass, United States: Our Business is Personal
Dell Technologies, San Anselmo, California, United States: Jake & Emmy
IDEXX, Westbrook, Maine, United States: IDEXX at VMX 2024 Brand Experience
Brand Experience of the Year - Consumer
GOLD STEVIE® WINNER:
Hancock Whitney; Gulfport, Mississippi/New Orleans, Louisana, United States: Hancock Whitney and KABOOM – Banking by Building
SILVER STEVIE® WINNER:
Ripple Street, White Plains, New York, United States: Ripple Street's Brand Experience for Tetley Tea
Soapy Joes Car Wash, SANTEE, California, United States: Soapy Joe's Pets & Vets Campaign
State Farm Insurance, Bloomington, Illinois, United States: The State Farm Gamerhood Challenge 2023
Branded Content Campaign of the Year
GOLD STEVIE® WINNER:
Adobe, San Jose, California, United States: The Adobe 'I Love You, Acrobat' Launch
SILVER STEVIE® WINNER:
Central Michigan University, Mount Pleasant, Michigan, United States: We Do Brand Campaign
CohnReznick, New York City, New York, United States: Embrace the Movement Omnichannel Real Estate Content Campaign
Deloitte, New York, New York, United States: Alchemy of Marketing
DHL Supply Chain, Westerville, Ohio, United States: All Business. No Boundaries. Podcast by DHL Supply Chain
BRONZE STEVIE® WINNER:
Soapy Joes Car Wash, SANTEE, California, United States: Soapy Joe's Pets & Vets Custom Air Freshener Campaign
Engaged Community of the Year
GOLD STEVIE® WINNER:
Big Monocle, Orem, Utah, United States: The Rockefeller Foundation: The Big Bets Toolkit and Community
Influencer Marketing Campaign of the Year
GOLD STEVIE® WINNER:
Adobe, San Jose, California, United States: The Adobe 'I Love You, Acrobat' Launch
BRONZE STEVIE® WINNER:
AT&T Business Multimedia Services, Dallas, Texas, United States: Behind the Biz with Barbara Corcoran - 4 Episode Video Series
Sanofi, Bridgewater, New Jersey, United States: Sanofi's Unisom The Great Sleep Divide Influencer Marketing Campaign
Marketing Distruptor of the Year
GOLD STEVIE® WINNER:
UScellular, Chicago, Illinois, United States: UScellular's Built for US Marketing Campaign
SILVER STEVIE® WINNER:
Calix, San Jose, California, United States: Highline Surpasses Acquisition Goals with Calix Engagement Cloud
Central Michigan University, Mount Pleasant, Michigan, United States: We Do Brand Campaign
Kestra Holdings, Austin, Texas, United States: Kestra "SOARs" to New Heights with Proprietary "Sales Optimization And Ranking" Process
State Farm Insurance, Bloomington, Illinois, United States: State Farm Super Bowl – 'The Big Game Came To Us!'
New Product or Service Introduction of the Year
GOLD STEVIE® WINNER:
EY GS LLP, London, United Kingdom: Launch campaign of EY.ai - EY's unifying AI platform
SILVER STEVIE® WINNER:
Deloitte, New York, New York, United States: Winery Solutions and Services
BRONZE STEVIE® WINNER:
360 Live Media, Washington, District of Columbia, United States: Event Branding: The Table by the National Restaurant Association
Re-Branding / Brand Renovation of the Year
GOLD STEVIE® WINNER:
Logical Position, Lake Oswego, Oregon, United States: Revitalizing JNCO Jeans with 90's Nostalgia
SILVER STEVIE® WINNER:
Neudesic, Irvine, California, United States: Neudesic Brand Renovation: Go forward, confidently.
WebPT, Phoenix, Arizona, United States: New Practice Experience Management Category Launch
BRONZE STEVIE® WINNER:
PrimeRx, Uniondale, New York, United States: PrimeRx's Brand Reinvention Journey
Tanis Communications, Inc., Mountain View, California, United States: Freedom to Innovate Compute
Small-Budget Marketing Campaign of the Year (<$3 million)
GOLD STEVIE® WINNER:
America's Car-Mart, Rogers, Arkansas, United States: America's Car-Mart Celebrates and Conducts 15th Annual Holiday Toy Drive
SILVER STEVIE® WINNER:
Bombora, New York, New York, United States: Bombora's First Party Baseball Events 2023 Campaign
Global-5, Longwood, Florida, United States: I-4 Express Outreach Campaign
SmartRent, Inc., Scottsdale, Arizona, United States: Community WiFi
TopSpot Internet Marketing, Houston, Texas, United States: Cold Jet Ups Their Momentum with an Integrated Strategy
BRONZE STEVIE® WINNER:
Soapy Joes Car Wash, SANTEE, California, United States: Soapy Joe's Calm Strips Campaign
Viral Marketing Campaign of the Year
GOLD STEVIE® WINNER:
State Farm Insurance, Bloomington, Illinois, United States: State Farm Super Bowl – 'The Big Game Came To Us!'
Youth Marketing Campaign of the Year,
GOLD STEVIE® WINNER:
State Farm Insurance, Bloomington, Illinois, United States: Jake Gets Social
Marketing Professional Categories
Marketer of the Year
GOLD STEVIE® WINNER:
Grace Hill, Greenville, South Carolina, United States: Kayla Ware
SILVER STEVIE® WINNER:
Octane, New York, New York, United States: Leah Heilbrunn, Marketing Manager
PolyNovo North America, Carlsbad, California, United States: Holly Zinda
BRONZE STEVIE® WINNER:
Julie Zhu LLC, New York, New York, United States: Julie Zhu Marketing Expert
Marvel Marketers, San Mateo, California, United States: Jaya Minhas
VMware, Palo Alto, California, United States: Jackie Bright, Director of Brand Programs & Sponsorships
Marketing Department of the Year
GOLD STEVIE® WINNER:
TopSpot Internet Marketing, Houston, Texas, United States: TopSpot's Internal Marketing Team
SILVER STEVIE® WINNER:
Associated Students UCLA, Los Angeles, California, United States: ASUCLA Marketing Department
Curana Health, Austin, Texas, United States: Curana Health's Marketing Department
Kestra Holdings, Austin, Texas, United States: Kestra Holdings Marketing Department
BRONZE STEVIE® WINNER:
Trellix, Plano, Texas, United States: Modern Marketing + ROI Focused = 500% More Value
Marketing Executive of the Year
GOLD STEVIE® WINNER:
Neudesic, Irvine, California, United States: Tyler Suss, VP of Marketing
SILVER STEVIE® WINNER:
Grace Hill, Greenville, South Carolina, United States: Traci Johnson, CMO
BRONZE STEVIE® WINNER:
Delta Dental of Kansas, Wichita, Kansas, United States: Sarah Patterson, Chief Innovation & Marketing Officer
Partner.Co, Midvale, Utah, United States: Mark Patterson Chief Marketing Officer
Marketing or Advertising Agency of the Year
GOLD STEVIE® WINNER:
TopSpot Internet Marketing, Houston, Texas, United States: TopSpot Internet Marketing
SILVER STEVIE® WINNER:
Impact XM, Dayton, New Jersey, United States: Impact XM
WebFX, Harrisburg, Pennsylvania, United States: WebFX
BRONZE STEVIE® WINNER:
George P. Johnson Experience Marketing (GP), Boston, Massachusetts, United States: George P. Johnson Experience Marketing
Marketing Team of the Year
GOLD STEVIE® WINNER:
PolyNovo North America, Carlsbad, California, United States: The PolyNovo marketing team
SILVER STEVIE® WINNER:
Neudesic, Irvine, California, United States: Neudesic's Marketing Team
BRONZE STEVIE® WINNER:
Blue Edge Business Solutions, Savannah, Georgia, United States: The Strategists Behind Blue Edge's Success