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Western Resource Advocates, Boulder, Colorado, United States: WRA's 2022 Impact Report, Building A Better Future

Company: Western Resource Advocates
Company Description: WRA is a regional nonprofit advocacy organization fighting climate change and its impacts to sustain the environment, economy, and people of the West. From our deep and scientific policy analysis to our highly effective legal strategies, we’re using every tool we have to drive state action and create a healthier and more equitable future for all our communities.
Nomination Category: Publication Categories
Nomination Sub Category: Best Annual Report - Non-Profit Organizations
2024 Stevie Winner Nomination Title: WRA’s 2022 Impact Report – Building A Better Future
  1. The date on which this nominated annual report was first distributed or otherwise made public:

    September 2023

  2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

    Total 197 words used.

    Western Resource Advocates (WRA) is a regional nonprofit advocacy organization fighting climate change and its impacts to sustain the environment, economy, and people of the West.
    WRA created an inspiring 2022 impact report to showcase the team’s achievements over the past year while providing a look at what was in store for the future. 
    Targeted to current supporters, major donors, corporate sponsors, and foundations, the bold piece aimed to inspire continued giving. Distributed both in print and digitally, the report combined visuals, stories and data to bring WRA’s work to life in a way that is appealing and digestible to read.
    “Building A Better West” was designed with an architectural and construction theme to mirror WRA’s four stages of state action that fight climate change. Each step ladders up to the next, using strategies that interlock and fit together to create an outsized impact, much like the visual and written components of the piece.
    The report is written to be professional yet personable, not overly sentimental but reflective of the work that is so critical to the Western states that WRA serves. Using clear and direct language, WRA invites readers to join in a better climate future.

  3. Optionally you may list the creative and production credits for your nominated annual report - the people who help to bring it to life: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

    Graphic Designer: Kandice Cleveland 
    PRoject Manager: Haley Littleton 

Attachments/Videos/Links:
WRA’s 2022 Impact Report – Building A Better Future
PDF WRA_2022_Impact_Report___Building_a_Better_West.pdf
URL 2022 Impact Report Digital Version