VerticalResponse

Company: VerticalResponse, San Francisco, CA
Company Description: VerticalResponse is an online solution that enables small businesses to get up and running quickly and affordably with their email and direct mail marketing campaigns.
Nomination Category: Company, Office & Product Awards Categories
Nomination Sub Category: Best Overall Company

Nomination Title: VerticalResponse - Marketing Solutions for Small Businesses

1. Tell the story about what this nominated company achieved in the past year (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

The VerticalResponse Software-as-a-Service solution for small businesses to
easily create and deploy marketing campaigns has
been instituted in over 25,000 businesses strong and growing. Why? We offer
easy-to-use tools that small businesses can afford. Couple that with amazing
Customer Service (which we go above and beyond to be top notch at) and we've
come up with a winning solution.

2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:

VerticalResponse Closes 2006 with Strong Growth
http://www.verticalresponse.com/about/press/2006-growth.html

San Francisco Chamber of Commerce Selects VerticalResponse for Online Marketing
Initiatives
http://www.verticalresponse.com/about/press/sfcc-marketing-initiatives.html

VerticalResponse Wins Two 2006 ClickZ Marketing Excellence Awards
Email marketer recognized as Best E-Newsletter Product/Service and Best
Business/Marketing Blog by ClickZ readers
http://www.verticalresponse.com/about/press/best-newsletter-service.html

VerticalResponse Opens Online Doors with VerticalResponse University
http://www.verticalresponse.com/about/press/articles/verticalresponse-
university.html

VerticalResponse Captures Two Web Marketing Association 2006 WebAwards
http://www.verticalresponse.com/about/press/2006-award-winner.html

VerticalResponse Named to San Francisco Business Times List of “Top 100
Fastest-Growing Private Companies”
http://www.verticalresponse.com/about/press/fastest-growing-2006.html

Clicktime.com Selects VerticalResponse to Jump Start Email Marketing Program
http://www.verticalresponse.com/about/press/clicktime-marketing.html

VerticalResponse Named to Inc. 500 List of Fastest Growing Companies
http://www.verticalresponse.com/about/press/fastest-growing-company.html

The Tennis Channel Hits Email Marketing Winner with VerticalResponse
http://www.verticalresponse.com/about/press/tennis-channel-marketing.html

VerticalResponse Reports First Half 2006 Results
http://www.verticalresponse.com/about/press/2006Q2-revenue-results.html

VerticalResponse Named As Finalist In 2006 American Business Awards
http://www.verticalresponse.com/about/press/best-marketing-organization.html

VerticalResponse Earns 2005 Web Marketing Today Award of Merit
http://www.verticalresponse.com/about/press/2006-02-14_webmarketingtoday.html

In the news:
http://www.verticalresponse.com/about/news_archive.html

3. Provide a brief (up to 100 words) biography about the leader of this nominated company:

Janine Popick is the CEO and co-founder of VerticalResponse (#402, 2006 Inc.
500), a leading self-service direct marketing provider to over 25,000 small
businesses.

Janine brings over 17 years of experience leading direct and Internet marketing
programs for some of the biggest brands in technology and entertainment. Janine
lead the Direct division of NBC Internet as well as XOOM.com. She also managed
direct marketing for a variety of technology companies like Claris Corp. a
wholly owned subsidiary of Apple Inc., Insignia Solutions and Symantec
Corporation.

Janine holds a Bachelor's degree from Hofstra University in Communications and
English. She has been a private investor and serves as an advisor in the U.S.
and Europe.

Janine is VerticalResponse's CEB (Chief Executive Blogger which won the 2006
ClickZ Best Marketing Blog Award as well as the 2007 Stevie Award for Best
Blog). She is a columnist for Inc.com “Women in Business” and has been published in DM
News as well featured in Entrepreneur Magazine, ClickZ, and B2B Magazine. She
frequently enjoys trips to Europe as well as to her home in Lake Tahoe,
California.