Verite, Inc.

Company: Vérité, Inc.
Company Description: Vérité is a ten year old digital communications agency that produces unique marketing tools and advertising campaigns. Vérité is also a leading developer of eToolsÔ for modern business; web-based products for registering, testing, buying and more. Design, Production & Development services include: CD • DVD • Web • Kiosk • Print • Radio • Video & Film · eToolsÔ
Nomination Category: Interactive Multimedia
Nomination Sub Category: Training

Nomination Title: Overland Storage NEO 8000 Interactive Demo

The date in 2003 on which this nominated production was first distributed or otherwise made public:

October 1, 2003

Briefly describe this nomination’s communications objectives and how it met those objectives (up to 100 words):

Overland Storage is a leader in computer storage solutions.  The NEO 8000 is a
state of the art storage appliance that was introduced to their market last year.  It
was important for Overland to show the ease of use and key features of the
storage appliance.  We produced a very visual rotational view of the appliance and
established the benefits of the key product features.  We understood the target
audience and used interactive approaches that would make the key features clear.

List the appropriate creative and production credits for this nomination: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Vérité, Inc. - Salt Lake City
Art Director - Stephen Smith
Creative Director - Jeff Hansen
Executive Producer - Kimberley Jones
Interactive Programmer - Mark Stillman