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St. Croix Chocolate Co., Marine on St. Croix, Minnesota: A small, good thing

Company: St. Croix Chocolate Co.
Company Description: St. Croix Chocolate Company creates fine, fresh and beautiful artisan chocolates, delicious cocoa bombs, and small batch caramel sauces. Based in the historic village of Marine on St. Croix, Minn (pop, 679) since 2010, we have a national following. Recently featured in Forbes. Recent winner of International Chocolate Salon Truffle Artistry, Good Food Award, Scovie Award and Int'l Chocolate Award.
Nomination Category: Event Categories
Nomination Sub Category: Brand & Experiences - CSR Event
2023 Stevie Winner Nomination Title: St. Croix Chocolate Company -- A small, good thing
  1. Which will you submit for this nomination, an essay of up to 525 words describing the event - its genesis, goals, development, and results - OR a video of up to five (5) minutes in length describing the same? CHOOSE ONE:
    Written essay of up to 525 words
  2. If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video:

     

  3. If you are providing a written essay of up to 525 words about your nominated event, place it in this space. Make sure that you address the genesis, goals, development, and results of the event, and mention that date(s) on which the event was produced:

    Total 499 words used.

    I would like to nominate St. Croix Chocolate Company. Although our small business is hardly corporate with just $350,000 in annual revenue and six employees – and located in a village of 679 people-- we see our small size as an advantage to help magnify the positive effects we can have. In short, to us, it’s personal.

    Since our founding in 2010, we have initiated and hosted numerous free events for our local community, cleaned up the highway right of way, sponsored a girls' running team, worked with dozens of artists to promote their work, and donated our product – fine chocolate -- to literally thousands of fundraisers. This year we took our community engagement even further.

    When we read that our state, Minnesota, had welcomed the second-most Ukrainian war refugees in the U.S., St. Croix Chocolate Company owners and staff wanted to make a personal connection.

    We reached out to Alight, a non-profit organization that connects refugee families with sponsor families who assist with housing, employment and paperwork. We offered to open our shop and guide families in our specialty:  hand-decorating chocolate eggs and molding chocolate bunnies, which we sent home with them, free of charge.

    We welcomed several Ukrainian families and their sponsor families over four class sessions. Although it was a very busy production/retail time of year for us as we were heading into Easter and Spring, we agreed it was important to reach as many families as possible.

    Alight scheduled the families, got them transportation to our shop and provided a translator. Our staff learned how to say "Welcome" in Ukrainian, and showed everyone how to use edible, colored cocoa butter to decorate molds, which they then filled with chocolate. We guided everyone as they filled silicone molds of bunnies and hamsters with liquid chocolate

    To kids, painting with cocoa butter is like finger painting, and even the youngest child excelled at self expression.  A little Ukrainian girl stopped crying and started using foam stamps with the colors. Her older sister eagerly tried her hand molding bunnies and even using chocolate to “glue” the eggs together. A little boy, in the U.S. for just six weeks, pointed to the bright chocolate eggs and said in English all the colors he saw. Parents smiled as they decorated their own eggs with Ukrainian flag colors and flowers. Our staff showed everyone how to remove their critters from the molds, and everyone cheered and high-fived. By the time we packed up their chocolate creations for them to take home two hours later, we knew them not as refugees, but as fathers and mothers, auto mechanics,

    Our staff stepped a little out of their comfort zone to share our passion, and I'm proud we were able to do this. But even more, I'm grateful these families were willing to give us the gift of trusting us to share chocolate with them. What we did is a small, good thing. What they did was a big thing. 

  4. Optionally, list the appropriate creative and production credits for the nominated event, such as the following: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

     

Attachments/Videos/Links:
St. Croix Chocolate Company -- A small, good thing
URL Heavy Table magazine
JPG 20230326_140848.jpg
DOCX SCCC_Workshop.docx
JPG 20230326_130441.jpg
JPG ukraineday2.jpg
JPG ukraine7b.jpg
JPG ukrain1b.jpg