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Soapy Joes Car Wash, Santee, California, United States: Digital Fundraisers

Company: Soapy Joes Car Wash, Santee, CA
Company Description: Soapy Joe's Car Wash is a locally owned family business with over 20 locations serving San Diego County. Soapy Joe's prides itself in its commitment to the environment, using advanced water reclamation systems, and earning the International Carwash Association's Water Savers® designation. The past 13 years, Soapy Joe's has donated more than $2 million and 120,000 free washes, benefiting community.
Nomination Category: Event Categories
Nomination Sub Category: Brand & Experiences - CSR Event
2024 Stevie Winner Nomination Title: Digital Fundraisers
  1. Which will you submit for this nomination, an essay of up to 525 words describing the event - its genesis, goals, development, and results - OR a video of up to five (5) minutes in length describing the same? CHOOSE ONE:
    Written essay of up to 525 words
  2. If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video:

     

  3. If you are providing a written essay of up to 525 words about your nominated event, place it in this space. Make sure that you address the genesis, goals, development, and results of the event, and mention that date(s) on which the event was produced:

     

    Total 495 words used.

    Transitioning from a traditional on-site fundraiser program to a digital platform was not just an innovative leap for Soapy Joe's; it was a necessary evolution to overcome the multifaceted challenges that hampered our ability to support non-profit organizations. The inception of our fundraising program was met with enthusiasm and promise. However, it soon became apparent that numerous obstacles were undermining its success. Members possessing RFID stickers found themselves unable to link their purchases directly to benefiting their chosen non-profits. The unpredictability of the weather acted as a deterrent, discouraging potential contributors from visiting car wash locations. Additionally, operational downtimes at various locations further hindered fundraising activities. These challenges prompted a reevaluation of our approach towards supporting charitable causes.

    The aim was clear: to revamp Soapy Joe's fundraiser program into a digital platform to eradicate these limitations. The digital transformation was aimed at enhancing flexibility, eliminating dependency on physical presence, and maximizing operational uptime. We recognized the need for a partner who shared our vision and had the requisite expertise to execute this transformation. Enter Force4Good, a company with a proven track record in digitizing fundraising efforts.

    The crux of this digital transformation was the development of a seamless online platform that allowed consumers to schedule fundraisers effortlessly. This platform enabled supporters to contribute to non-profit organizations by purchasing washes, memberships, bundles, and more via a dedicated online portal. Each transaction could be linked to a non-profit organization through special promo codes, ensuring a portion of the proceeds were directed to designated causes. This innovative approach not only eliminated the previous barriers but also made the process of supporting charitable causes more accessible and convenient for our customers.

    One of the most notable outcomes of this digital transition was the astronomical surge in fundraiser requests and participation. Compared to the traditional on-site fundraising model, the digital platform saw a 272% increase in fundraisers. This remarkable growth attested to the platform's effectiveness in engaging a broader community base and streamlining the fundraising process.

    Moreover, this strategic shift has had a ripple effect, fostering a culture of philanthropy among our customer base and strengthening the bond between Soapy Joe's and the communities we serve. The digital platform allowed us to reach a wider audience, expanding our impact beyond local boundaries. The flexibility and convenience offered by the digital platform resonated with our supporters, leading to a heightened level of engagement and contribution towards meaningful causes.

    In conclusion, the transition of Soapy Joe's traditional on-site fundraiser program into a dynamic digital platform was not merely a technological upgrade but a strategic revolution in the way we support non-profit organizations. By overcoming the initial challenges through an innovative digital approach, we were able to enhance our fundraising capabilities, significantly increase participation, and foster a deeper connection with our communities. This transformation has positioned Soapy Joe's not just as a car wash service provider but as a key community supporter, reinforcing our commitment to making a positive impact beyond cleaning vehicles.

     

  4. Optionally, list the appropriate creative and production credits for the nominated event, such as the following: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

     

    https://soapyjoescarwash.com/soapy-joes-car-wash-fundraiser-blog/

    https://www.instagram.com/p/C-I2SMHRbNI/

     

Attachments/Videos/Links:
Digital Fundraisers
URL [REDACTED FOR PUBLICATION]