Company: Round Room; Fishers, IN
Company Description: Round Room leads and invests in companies serving the wireless industry. With over 1,200 TCC and Wireless Zone® stores across 43 states, Round Room is one of the largest Verizon Authorized Retailers in the U.S. The establishment of Round Room is driven by their guiding principle to serve their customers, employees, and communities.
Nomination Category: Company / Organization Categories
Nomination Sub Category: Company of the Year - Retail - Large
 Nomination Title: Round Room
- Which will you submit for your nomination in this category, a video of up to five (5) minutes in length about the achievements of the nominated organization since January 1 2023, OR written answers to the questions for this category? (Choose one):
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers for your submission, you must provide an answer to this first question: Briefly describe the nominated organization: its history and past performance (up to 200 words):
Total 180 words used.
Round Room LLC, a prominent investment and management company focused on the wireless industry, operates as one of the largest Verizon Authorized Retailers in the U.S. as of Q4 2024. With over 1,200 TCC (The Cellular Connection) and Wireless Zone stores across 43 states, Round Room provides a range of wireless services, mobile devices, and accessories through our extensive retail network.
The formation of Round Room Holdings, Inc. reflects a commitment to expanding the message of our five core principles: care, connect, be authentic, inspire, and drive the business, which prioritize service to customers, employees, and communities. Beyond business, Round Room is deeply committed to social responsibility, championed by our Culture of Good initiative. This movement has been instrumental in shaping our ethos, emphasizing corporate responsibility, and community engagement.
Our charitable initiatives span local events, community support, and national campaigns addressing social issues, demonstrating that our success is linked to community well-being. Round Room believes that by giving back, we not only fulfill a corporate duty but foster positive change, ensuring our growth benefits the neighborhoods we serve.
- If you are providing written answers for your submission, you must provide an answer to this second question: Outline the organization's achievements since the beginning of 2023 that you wish to bring to the judges' attention (up to 250 words):
Total 249 words used.
Round Room has made tremendous strides in community impact, employee engagement, and customer connection. Through Round Room Gives, we expanded our support across critical areas like education, animal advocacy, domestic violence, and hunger, demonstrating our commitment to meaningful social impact. Our charitable contributions in 2023 reached $3.13 million, with $1.7 million in mega grants from Round Room Gives, TCC Gives distributing $800,000 in community grants, and Wireless Zone Gives donating over $1.1 million, which included $480,000 in community grants. Our School Rocks Backpack Giveaway provided over 240,000 backpacks to children nationwide, supporting families in need during the back-to-school season. Meanwhile, our innovative Get10Give10 initiative rewarded customers with $10,000 and an additional $10,000 to donate to a charity of their choice on a quarterly basis, making a localized impact and strengthening our community connections. $160,000 has been donated through Get10Give10 since 2023.
We’ve enhanced employee engagement through our CORE Groups, with a growing 20% of our workforce participating in 10 employee resource groups that champion diversity, inclusion, and personal development. Supported by executive sponsors, these groups and paid volunteer hours per year empowers employees to engage with company leadership and support causes they are passionate about, contributing to a 80.4% employee retention rate. Round Room’s efforts have not only enriched the communities we serve but also strengthened customer loyalty, deepened employee commitment, and ranked us on Glassdoor’s 2024 Best Places to Work, showcasing our dedication to our people and communities.
- If you are providing written answers for your submission, you must provide an answer to this third question: Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the organization's past performance (up to 250 words):
Total 237 words used.
Round Room’s achievements in 2023 demonstrate an impact-first approach, centered on sustainable community support and employee well-being that goes beyond typical corporate responsibility. Through Round Room Gives, our commitment to creating meaningful change has redefined how a wireless retailer can connect with the communities it serves. Unlike traditional philanthropic models, which often stop at corporate donations, our initiatives empower customers and employees alike to take part in our social mission. This engagement not only strengthens loyalty while allowing employees to discover and make contributions to a passion, but fosters a culture of shared purpose, setting us apart in a competitive market by turning transactions into community contributions. Round Room has been named Verizon’s Agent of the Year for three consecutive years.
Our efforts have a lasting impact on communities by addressing critical local needs—from educational supplies to financial support for local nonprofits—demonstrating that business success and social contribution can thrive together. Programs like Get10Give10, which invite customers to give back, add a unique dimension to our work, fostering relationships that few in our industry can replicate.
Furthermore, our employee resource groups (CORE Groups) provide a rare platform for diversity and inclusion, empowering employees to bring their full selves to work. This focus on personal fulfillment and professional support has helped us achieve high employee retention and satisfaction, making Round Room not only a leader in wireless but a model for companies striving to build inclusive, impactful workplaces.
- You have the option to answer this final question: Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
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