Company: Resonate Pictures, Lawrence, Kansas
Company Description: Saving the world, one training film at a time.
Nomination Category: Video and Film Categories
Nomination Sub Category: Orientation

Nomination Title: The Year Behind Us, The Year Ahead

The date on which this nominated production was first distributed or otherwise made public:

March 2012

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words).

How do you summarize the accomplishments of 2011 and orientate a national workforce to the upcoming year? And how do you take a 5 mintue speech and keep it interesting? To deliver this employee orientation, the client wanted something different than their usual "executive talking head with broll." We placed a high empahsis on visuals and editing by filming the vice president throughout headquarters while he flipped through cards containing key words and video clips. The number of employees that watched this year's video all the way through increased exponentially.

List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Client: Altria Group Distribution Company, Richmond Virginia

Executive Producer: Krister Hampton
Producer: Marc Havener
Director: Marc Havener
Writer: Krister Hampton
Production Company: Resonate Pictures, Lawrence, KS