Company: Mode Analytics
Nomination Submitted by: Helium Communications
Company Description: Mode Analytics allows data scientists and analysts to visualize, analyze, and share data using a powerful end-to-end workflow that covers everything from early data exploration stages to presentation-ready shareable products. Unlike traditional Business Intelligence (BI) tools that produce static dashboards and reports, Mode brings the best of BI and data science together in a single platform.
Nomination Category: New Product & Service Categories - Business Technology
Nomination Sub Category: Business or Competitive Intelligence Solution
 Nomination Title: Mode Analytics Visual Explorer
- Which will you submit for your nomination in this category, a video of up to five (5) minutes in length about the nominated new or new-version product or service, OR written answers to the questions for this category? (Choose one):
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers for your submission, you must provide an answer to this first question: If this is a brand-new product, state the date on which it was released. If this is a new version of an existing product, state the date on which the update was released:
December 6, 2021
- If you are providing written answers for your submission, you must provide an answer to this second question: Describe the features, functions, and benefits of the nominated product or service (up to 350 words):
Total 341 words used.
Mode Analytics’ Visual Explorer is a flexible visualization system that helps analysts explore data faster and provides easy-to-interpret insights to business stakeholders.
Mode has always pushed to bring analysts and data scientists closer to their business counterparts in the name of better, faster decision making. Mode’s Visual Explorer is a best-in-class visualization suite that serves as a critical piece of that puzzle by enabling faster collaboration in greater depth than ever before.
Speed to insight is all about iteration. Sometimes, visualizing data helps analysts get there faster than code can. By combining a code-free visualization with the code-first workflow, Mode’s Visual Explorer helps data scientists and business users explore data more quickly, illustrating trends that business leaders are already paying attention to. For example, the data team might want to show the entire customer acquisition funnel, from initial point of contact to purchase and retention, to help sales and marketing teams make better decisions about how to direct resources. Dynamic visualizations not only show current numbers, they can also provide an important context by showing how the numbers compare to different time periods (e.g. last quarter, last year, from the very beginning), or by demonstrating how the numbers compare for various customer segments.
Mode’s Visual Explorer builds upon Mode’s award-winning responsive data engine, Helix, to enable analysts and data scientists to deliver information and insights that inform business decisions faster. It brings together the workflows of analysts and business users in new ways, by:
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Combining code-free visualization with the code-first workflow many analysts prefer, helping data teams iterate on data analysis more quickly.
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Providing easy-to-interpret insights for business stakeholders, allowing them to see data in a more descriptive way that offers more context
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Bringing together the workflows of data teams and business users in new ways to enable faster collaboration in greater depth than previously available in any analytics tooling
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Enabling investigation of large data sets (up to 10Gb) by bypassing the memory limits inherent in web browsers, and empowers data teams to present insights with more depth and dimensionality.
- If you are providing written answers for your submission, you must provide an answer to this third question: Outline the market performance, critical reception, and customer satisfaction with the product or service to date. State monetary or unit sales figures to date, if possible, and how they compare to expectations or past performance. Provide links to laudatory product or service reviews. Include some customer testimonials, if applicable (up to 350 words):
Total 345 words used.
Previously, data teams used one type of platform for exploring data, and another for creating the types of BI dashboards that business stakeholders use to consume the data. Mode’s modern business intelligence platform solves this problem by providing a single place for business decision-makers and analysts to collaborate. Analysts use Visual Explorer to test hypotheses quickly and highlight key data points and other elements in a more visual way, answering questions quickly and advance knowledge across the entire organization.
Mode’s research also indicated that people often wanted to dive deeper into the analysis to answer more questions. Visual Explorer addresses this issue by providing easy-to-interpret insights for business stakeholders. It allows business stakeholders to see data in a more descriptive way by highlighting key data points, and encourages them to experiment within data reports to answer their own follow-up questions. By delivering information and insights in an interactive way, Visual Explorer helps to inform business decisions faster.
Mode’s Visual Explorer makes it possible to investigate large data sets to build more descriptive graphs and charts, bypassing the memory limits inherent in web browsers by processing data server-side, ingesting up to 10Gb of data.
“With Mode’s new Visual Explorer feature, we can do everything we need within the platform. This saves time for my team and empowers us to do our jobs better.”
Neil Chainani, Data Science Lead, Square Cash App
“Visual Explorer has been a game changer for my exploratory analysis. It helps me quickly explore data and easily see any issues, and the new workflow saves me a ton of time and headache, now that I don't have to duplicate charts and change things in multiple places.”
Ben Paul, Data Science Manager, Calm
“The Mode platform offers a fast, flexible and collaborative way to unlock the value in our data. Mode was selected by our data team as the platform of choice for enabling our analysts to quickly identify insights and work across commercial and product teams to turn insights into action.”
Krystal Lau, Global Director, Data & Insights, Anheuser-Busch InBev
- You have the option to answer this final question: Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
Total 130 words used.
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Mode Analytics website: https://mode.com/
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Visual Explorer Promotional Video: https://vimeo.com/251543234
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Visual Explorer Product Sheet: https://drive.google.com/file/d/12J9J1WMF5TqGVso1RnoQLkTae_AhZ83l/view
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Visual Explorer Field Guides: https://mode.com/visual-explorer-guides/
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Visual Explorer Early Access Presentation and Demo: https://drive.google.com/file/d/1jHSYXzGFhgd264b3z1xHXEs62yWp2dMp/view
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Visual Explorer Help and Support Documentation: https://mode.com/help/articles/visual-explorer
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News release, December 6, 2021.Mode Introduces Visual Explorer https://www.prweb.com/releases/mode_introduces_visual_explorer/prweb18361244.htm
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Blog Post: Introducing Visual Explorer for Data Exploration: https://mode.com/blog/introducing-visual-explorer/
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TDWI Research and Resources: Mode Introduces Visual Explorer https://tdwi.org/articles/2021/12/06/mode-introduces-visual-explorer.aspx
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News release, April 29, 2022: Mode’s Visual Explorer Named as a Finalist in the 2022 SIIA CODiE Awards: https://www.prweb.com/releases/2022/4/prweb18646432.htm
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News release, June 9, 2022: Mode Scores a Hat Trick with Three New Awards for Visual Explorer: https://www.prweb.com/releases/2022/06/prweb18724541.htm
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