Marketing Awards

Awards in these categories were presented at The 16th Annual American Business Awards banquet on Monday, June 11, 2018 at the Marriott Marquis Hotel in New York City. Learn about the judging and awards process here.

Marketing Campaign - Industry Categories
Marketing Campaign - Specialty Categories
Marketing Professional Categories

Marketing Campaign of the Year - Industry Categories

Marketing Campaign of the Year - Agricultural / Industrial / Building
GOLD STEVIE® WINNER:
KEO Marketing, Phoenix, AZ: Industrial Company Crushes Competition with Digital Marketing Program - Delivering a 601% Increase in Qualified Leads

Marketing Campaign of the Year - Automotive - Aftermarket
GOLD STEVIE® WINNER:
Specialty Equipment Market Association (SEMA), Diamond Bar, CA: SEMA Show Attendee Recruitment Campaign-ONLY ONE SEMA SHOW

Marketing Campaign of the Year - Automotive - Vehicles
GOLD STEVIE® WINNER:
Outsell and DSplus, Minneapolis, MN: 2018 Toyota C-HR Launch Campaign
BRONZE STEVIE® WINNER:
C-4 Analytics, Saugus, MA: Dealership Achieves 46% Increase in Sales with C-4’s Digital Marketing Solution

Marketing Campaign of the Year - Beauty
GOLD STEVIE® WINNER:
Blue Wheel Media, Birmingham, MI: The Grande Takeover - Grande Cosmetics

Marketing Campaign of the Year - Beverages - Alcohol
GOLD STEVIE® WINNER:
Bayshore Solutions, Tampa, FL: Arta Tequila marketing campaigns
BRONZE STEVIE® WINNER:
BDA, Woodinville, WA: Modelo's Dia De Los Muertos Campaign

Marketing Campaign of the Year - Corporate Reputation / Professional Services
GOLD STEVIE® WINNER:
Alight Solutions, Lincolnshire, IL: Alight Solutions Builds New Corporate Identity in Less Than Four Months
SILVER STEVIE® WINNER:
Thomson Reuters, New York, NY: Thomson Reuters Go Fearless Campaign

Marketing Campaign of the Year - Culture & The Arts
GOLD STEVIE® WINNER:
Blis, New York, NY: Design Event Drives Foot Traffic Using Blis Location Technology

Marketing Campaign of the Year - Energy/Nutrition Products & Services
GOLD STEVIE® WINNER:
Eff Creative Group, New York, NY: Perfecting the Perfect Paleo Powder

Marketing Campaign of the Year - Entertainment & Sports
GOLD STEVIE® WINNER:
DraftKings, Boston, MA: DraftKings' 2017-2018 NFL Campaign
BRONZE STEVIE® WINNER:
Innovative Group, Miami, FL: Taking it to the MAX at Super Bowl LI

Marketing Campaign of the Year - Financial Cards
GOLD STEVIE® WINNER:
FIS, Jacksonville, FL: FIS Payments' ScoreCard Rewards Campaign
BRONZE STEVIE® WINNER:
Fiserv Inc., Brookfield, WI: CardVision from Fiserv

Marketing Campaign of the Year - Financial Products & Services
GOLD STEVIE® WINNER:
NowThis, New York, NY: NowThis Money: a personal finance and economic literacy channel for millennials
SILVER STEVIE® WINNER:
AXA, New York, NY: AXA's 403(b) Learning Lab
BRONZE STEVIE® WINNERS:
BMO Capital Markets, Chicago, IL: Bull case. Base case. Bear case. BMO's 2018 Market Outlook
BMO Capital Markets, Chicago, IL: Eggstraordinary Deals
EMI Strategic Marketing, Boston, MA: Santander Business Banking: Small Business is a Big Deal Campaign
MetLife, New York, NY: MetLife Retirewise
New American Funding, Tustin, CA: Branding Campaign
Pacific Life Insurance Co., Newport Beach, CA: Enhanced Income Select Campaign

Marketing Campaign of the Year - Government / Institutional / Recruitment
GOLD STEVIE® WINNER:
Employees Retirement System of Texas (ERS), Austin, TX: Texa$IZE Your Retirement Campaign
BRONZE STEVIE® WINNER:
Unisys, Reston, VA: Modernization Revolution

Marketing Campaign of the Year - Healthcare - Disease Education & Awareness
GOLD STEVIE® WINNER:
W2O, Florham Park, NJ: Take Cholesterol to Heart

Marketing Campaign of the Year - Healthcare - Rx - Consumer/DTC
GOLD STEVIE® WINNER:
GOLD PR, Irvine, CA: Invisalign 'Made to Move' Teen Influencer Campaign

Marketing Campaign of the Year - Healthcare - Rx - Professional
GOLD STEVIE® WINNER:
Worldwide Clinical Trials, King of Prussia, PA: Worldwide Clinical Trials - End-to-End Marketing Attribution and Analytics
BRONZE STEVIE® WINNER:
W2O, Florham Park, NJ: TUDORZA “Tunight + Tumorrow

Marketing Campaign of the Year - Healthcare - Services
GOLD STEVIE® WINNER:
In-Shape Health Clubs, Stockton, CA: In-Shape Fights Cancer

Marketing Campaign of the Year - Home Furnishings & Appliances
GOLD STEVIE® WINNER:
Blue Wheel Media, Birmingham, MI: Monark Premium Appliance Co. Increases Sales From Online Leads by Over 185% in 2017
SILVER STEVIE® WINNER:
Avalaunch Media, Lehi, UT: Blendtec Go Jar

Marketing Campaign of the Year - Home Supplies & Services
GOLD STEVIE® WINNER:
Blue Wheel Media, Birmingham, MI: Marygrove Awning - Highest Sales Year In Their 80+ History

Marketing Campaign of the Year - Insurance
GOLD STEVIE® WINNERS:
Liberty Mutual, Boston, MA: Supplemental Insurance Campaign
Mercer Health & Benefits, Urbandale, IA: Mercer Auto/Home Free Gift Mailing
SILVER STEVIE® WINNER:
ArmadaCare, Hunt Valley, MD: A Day in the Life... Taking a New Perspective
BRONZE STEVIE® WINNERS:
Applied Underwriters, Foster City, CA: The Mighty Big Harvest - 2017
Applied Underwriters, Foster City, CA: The Great Golf Giveaway - 2017
HomeServe USA, Norwalk, CT: An Integrated Marketing Approach Leverages Data and Multi-channel Marketing to Deliver Winning Results for Our Partners
Mercer Health & Benefits, Urbandale, IA: Mercer AD&D Test Kit
RiverSource Life Insurance Company, Minneapolis, MN: Unmet client needs campaign

Marketing Campaign of the Year - Internet / Telecom
GOLD STEVIE® WINNER:
InfinityQS International, Fairfax, VA: Elevating Messaging to Deliver Insight, Resources and Solutions to Global Manufacturers
BRONZE STEVIE® WINNER:
Comcast Business, Philadelphia, PA: Comcast Business SD-WAN By the Numbers

Marketing Campaign of the Year - Pet Care
GOLD STEVIE® WINNER:
Camp Bow Wow, Broomfield, CO: Camp Bow Wow’s #GiveAFetch Campaign

Marketing Campaign of the Year - Software & Apps
GOLD STEVIE® WINNER:
Adaptiva, Kirkland, WA: Can Your IT Team Fight the Dark Side?

Marketing Campaign of the Year - Transportation
GOLD STEVIE® WINNER:
Denton County Transportation Authority, Lewisville, TX: DCTA State Fair of Texas Marketing Campaign Leads to Successful Ticket Combo Sales

Marketing Campaign of the Year - Travel / Tourism / Destination
GOLD STEVIE® WINNER:
International Cruise & Excursions, Inc. (ICE), Scottsdale, AZ: ICE's 2017 World's Largest Cruise Sale

Marketing Campaign of the Year - Specialty Categories

Brand Experience of the Year - Business-to-Business
GOLD STEVIE® WINNERS:
George P Johnson Experiential Marketing, Auburn Hills, MI: Cisco GSX FY18
Panasonic North America, Newark, NJ: Technologies That Move Us
SILVER STEVIE® WINNERS:
Demandbase, San Francisco, CA: Demandbase's ABM is a Team Sport Campaign - B2B Brand Experience
DXC Technology, Tysons, VA: Achieve Campaign and Microsite
Factory 360, New York, NY: Salesforce + Factory 360 2017 Manufacturing Trailblazer Tour
FIS, Jacksonville, FL: FIS' Ballpark of the Future
Merkle, Columbia, MD: Merkle’s 2017 Marketing Imperatives
Purchasing Power, LLC, Atlanta, GA: Fueling Financial Wellness @Work Roadshow
BRONZE STEVIE® WINNERS:
EMI Strategic Marketing, Boston, MA: Demonstrating Industry Leadership Citizens Commercial Banking Campaign: 100 Days into the Trump Presidency
Legal Resources, Virginia Beach, VA: Legal Resources - Branding the Client Experience
Pacific Life Insurance Co., Newport Beach, CA: 150th Anniversary Activity Book

Brand Experience of the Year - Consumer
GOLD STEVIE® WINNER:
FIS, Jacksonville, FL: FIS Payments' Hurricane Relief Campaign
SILVER STEVIE® WINNERS:
MELT, Atlanta GA: Taste of the Tournament
TODAY Show, New York, NY: TODAY & Kohl's Holiday Campaign
BRONZE STEVIE® WINNERS:
Lycored, Orange, NJ: Lycored's #rethinkbeautiful & Good in Bloom
Sallie Mae, Newark, DE: Bridging the Dream Scholarship Program

Branded Content Campaign of the Year
GOLD STEVIE® WINNER:
GOLD PR, Irvine, CA: Invisalign 'Made to Move' Teen Influencer Campaign
SILVER STEVIE® WINNERS:
Eleyo, St. Paul Park, MN: Feeding Children Through Our Competitive Advantage
EMI Strategic Marketing, Boston, MA: The SPDR ETF Blog: Building Brand Preference through Compelling, Current Content
Merkle, Columbia, MD: Merkle’s Digital Marketing Report (DMR)
MWWPR, New York, NY: Greater Than Gold: NFL Rookie & MET-Rx Mold Future Athletes
NowThis, New York, NY: NowThis x Samsung Gear 360 -- the no. 1 most-viewed branded campaign on Facebook in 2017
BRONZE STEVIE® WINNERS:
Eff Creative Group, New York, NY: The Perfect Paleo Powder's Perfect Campaign
FIS, Jacksonville, FL: Reach the Future Faster and RISE with FIS
HomeServe USA, Norwalk, CT: We Put Solutions in Place
Vernier Software & Technology, Beaverton, OR: Vernier Total Solar Eclipse Campaign

Branded Utility of the Year
GOLD STEVIE® WINNER:
EMI Strategic Marketing, Boston, MA: Demonstrating Expertise to Drive Preference in Global Financial Markets with Daily Personalized Information

Engaged Community of the Year
GOLD STEVIE® WINNER:
Yolo Hospice, Davis, CA: Opening the Conversation around Advance Care Planning
SILVER STEVIE® WINNERS:
Deltek, Herndon, VA: Deltek's MVP Program
Merkle, Columbia, MD: Merkle 2.U: Enabling an army of social ambassadors
BRONZE STEVIE® WINNERS:
Eff Creative Group, New York, NY: Building a community to promote a platform of 'perfection'
Lycored, Orange, NJ: Lycored's #rethinkbeautiful & Good in Bloom
Petplan, Newtown Square, PA: Petplan: National Police Dog Foundation

Mobile Marketing Campaign of the Year
GOLD STEVIE® WINNER:
Tata Consultancy Services (TCS), New York, NY: Tata Consultancy Services - 2017 TCS New York City Marathon Mobile App

New Product or Service Introduction of the Year
GOLD STEVIE® WINNER:
Network9, New York, NY: WiSE Brand Strategy and Marketing Campaign
SILVER STEVIE® WINNER:
Merkle, Columbia, MD: 2017 Strategic Alliances Marketing Program

Online Marketing Campaign of the Year
GOLD STEVIE® WINNER:
Marketing Mojo, Charlottesville, VA: Marketing Mojo & Southern States Help Families Find Heating Fuel
SILVER STEVIE® WINNERS:
Marketing Mojo, Charlottesville, VA: Marketing Mojo Helps Edgewood Health Network Reach More Canadians Needing Rehab
Merkle, Columbia, MD: Merkle’s Digital Bowl
Netsertive, Morrisville, NC: Netsertive’s multi-location digital marketing campaign for White River Marine Group independent boat dealers, Bass Pro Shops and Cabela’s
Rakuten Marketing, Tampa, FL: Rakuten Marketing & JanSport – The Disney Collection Launch
BRONZE STEVIE® WINNERS:
Demandbase, San Francisco, CA: How Demandbase Increased SEM 248%
KEO Marketing, Phoenix, AZ: Industrial Company Crushes Competition with Digital Marketing Program - Delivering a 601% Increase in Qualified Leads
Merkle, Columbia, MD: Merkle’s 2017 Webinar Series
Worldwide Clinical Trials, King of Prussia, PA: Worldwide Clinical Trials - Online Marketing Campaign of the Year

Small-Budget Marketing Campaign of the Year (<$3 million)
GOLD STEVIE® WINNER:
EMI Strategic Marketing, Boston, MA: Demonstrating Industry Leadership Citizens Commercial Banking Campaign: 100 Days into the Trump Presidency
SILVER STEVIE® WINNER:
EMI Strategic Marketing, Boston, MA: SPDR Portfolio ETFs Integrated Campaign: Galvanizing Growth and Advisor Brand Engagement
BRONZE STEVIE® WINNERS:
Entercom, New York, NY: Winning with Audio: Rebranding Radio and Entercom
Envolve, St. Louis, MO: Envolve Targeted Marketing Campaign
FIS, Jacksonville, FL: PractiView Mass Enablement Campaign, FIS Payments
KEO Marketing, Phoenix, AZ: Industrial Company Crushes Competition with Digital Marketing Program - Delivering a 601% Increase in Qualified Leads
Pacific Premier Bank, Irvine, CA: Pacific Premier Bank’s “Our Clients Are Our Biggest Fans” Campaign
Vernier Software & Technology, Beaverton, OR: Vernier Total Solar Eclipse Campaign

Viral Marketing Campaign of the Year
GOLD STEVIE® WINNER:
PACIFIC, San Diego, CA: Flights.com Unboxing by PACIFIC

Youth Marketing Campaign of the Year
GOLD STEVIE® WINNER:
GOLD PR, Irvine, CA: Invisalign 'Made to Move' Teen Influencer Campaign

Marketing Professional Categories

Marketing Department of the Year
GOLD STEVIE® WINNER:
Globalization Partners, Boston, MA: Globalization Partners' Marketing Team
SILVER STEVIE® WINNERS:
Entercom, New York, NY: Entercom Communications Corp: Corporate Marketing Department
LabRoots, Yorba Linda, CA: LabRoots Marketing Department
New American Funding, Tustin, CA: New American Funding Marketing Department
WebPT, Phoenix, AZ: WebPT's Marketing Department: Driving Incredible Growth through Industry-Leading Content Program
Zoot Enterprises, Bozeman, MT: Zoot Enterprises Corporate Marketing Department
BRONZE STEVIE® WINNERS:
HomeServe USA, Norwalk, CT: Marketing: HomeServe’s Growth Engine
Rubicon Global, Atlanta, GA: Rubicon Global Marketing Team

Marketing Team of the Year
GOLD STEVIE® WINNER:
Worldwide Clinical Trials, King of Prussia, PA: The Digital Marketing Team @ Worldwide Clinical Trials
SILVER STEVIE® WINNERS:
FIS, Jacksonville, FL: Payment's Engagement Team, FIS Payments Division
Generali Global Assistance, Bethesda, MD: Identity Protection Marketing Team Continues to Deliver Stellar Results
Reltio, Redwood Shores, CA: The Reltio Marketing Team: Driving Modern Data Management Innovation
BRONZE STEVIE® WINNERS:
Campaigner Email Marketing, Ottawa, ON Canada: Campaigner Marketing Team
Jeunesse Global, Orlando, FL: Group Hug: Jeunesse Marketing Keeps Pace with Record-Breaking Sales

Marketing Executive of the Year
GOLD STEVIE® WINNER:
Zoot Enterprises, Bozeman, MT: Eric Hathaway, VP of Marketing
SILVER STEVIE® WINNERS:
Campaigner Email Marketing, Ottawa, ON Canada: Seamas Egan, Director of Sales and Marketing
Cisco Systems, Inc, San Jose, CA: Joseph Puthussery, VP-Digital Marketing
Concentrix, Tempe, AZ: Branding, Diversity and Communication: Jyllene Miller, Senior Vice President of Marketing and Client Engagement.
FIS, Jacksonville, FL: Cynthia Knowles, VP of Payments Engagement
Merkle, Columbia, MD: Erin Hutchinson, Vice President, Marketing Communications and Event Strategy
Merkle, Columbia, MD: Dalton Dorné, SVP, Head of Marketing, Americas
Panasonic North America, Newark, NJ: Lauren Sallata, CMO
YouAppi, San Francisco, CA: Jennifer Shambroom, Chief Marketing Officer
BRONZE STEVIE® WINNER:
Jeunesse Global, Orlando, FL: Jeunesse® CMO Mark Patterson: Commanding a Broad Team to Corner the Marketing Market

Marketing or Advertising Agency of the Year
GOLD STEVIE® WINNER:
The Visionary Group, Los Angeles, CA
BRONZE STEVIE® WINNERS:
DigDev Direct, Deerfield Beach, FL
George P. Johnson, Auburn Hills, MI
Marketing Mojo, Charlottesville, VA

Marketer of the Year
GOLD STEVIE® WINNER:
Spark, San Francisco, CA: Vanessa Zucker, Senior Marketing Manager
SILVER STEVIE® WINNERS:
AMSI/AAG, West Palm Beach, FL: Maurice Powers, Manager of Digital Ad Operations
Edge | The Service Company, Orem, UT: Tyler Murdock, Marketing Manager
Marketing Mojo, Charlottesville, VA: Heidi Smith - Driving Digital Advertising and SEO Results for Clients
Spark Growth, Brooklyn, NY: Emily Clinton, Senior Social Media Manager
BRONZE STEVIE® WINNERS:
FIS, Jacksonville, FL: Rebecca Rubet, Director Marketing Strategy
GREAT WINE, Inc., Seattle WA: Michella Chiu, Director of Brand Marketing
Landmark Home Warranty, South Jordan, UT: Brittany Perry, Marketing Manager
Lone Wolf Technologies, Cambridge, ON Canada: Amanda Conn, Director, Marketing
Marketing Mojo, Charlottesville, VA: Jordan Blair - Digital Advertising and SEO Account Manager Who Gets Results
The Influence LLC, Chicago, IL: Tifair Gillespie Hamed, Director of Marketing