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Hewlett-Packard - HP.com

Company: Hewlett-Packard
Company Description: HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended Jan. 31, 2006, HP revenue totaled $87.9 billion.
Nomination Category: Web Sites
Nomination Sub Category: Corporate Information

Nomination Title: HP.com

   1. When was this web site first published?

HP.com was first published in 1994.  Since that time, numerous
improvements have been made to the design and information architecture.
The most recent design, updated in 2005.

   2. Briefly describe this entry’s communications objectives and how it met those objectives. Include here the URL of the nominated web site. (up to 100 words):

HP.com’s user-centric design was meant to provide simple, easy and intuitive access to key interests. Ongoing internal customer satisfaction surveys and benchmark studies show HP's homepage satisfies users and outperforms the competition.

http://www.hp.com is designed to provide simple access to product offerings and support. HP offers aggregations of the website content by user segments, including Home/Home Office, Small/Medium Business, Public Sector, and Large Enterprise. HP also has a variety of user assistance services, including a robust search engine, contact capabilities and email routing. HP’s contextual search engine offers results based on user interests and one-click product access to relevant information.

   3. List the appropriate creative and production credits for this entry:

HP.com is designed by a variety of internal web owners and a small set of agencies of record worldwide (less than 20).  The Home Page and all
second-level pages are designed by Agency.com and our Internal Customer Experience Team.  It is owned and governed by HP Corporate Offices.

HP executives responsible for the Web site include:
Stephanie Acker-Moy,  VP Internet and Marketing Services
Scott Taylor,  Director  HP.com Site Experience & Operations
Nandini Nayak,  Manager HP.com Customer Experience