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Craft & Hobby Association

Company: Craft & Hobby Association, Elmwood Park, NJ
Company Description: The Craft & Hobby Association is a non-profit organization serving more than 5,500 member companies engaged in the manufacture, distribution and retail sales of products in the global craft and hobby industry, including the $31 billion U.S. market.
Nomination Category: Live Event Categories
Nomination Sub Category: Convention or Tradeshow

Nomination Title: 2007 CHA Winter Convention & Trade Show

 

  1. The date on which this nominated production was presented:

    January 28-31, 2007 at the Anaheim Convention Center

  2. Briefly describe this entry's communications objectives and how it met those objectives (up to 100 words). Provide the URL of an online overview of this production, if applicable:

    The organizational vision of CHA is to create a vibrant industry with an 
    exciting image, expanding customer base and successful members. To help
    achieve this, CHA planned, executed and hosted the 2007 CHA Winter Convention
    and Trade Show.

    The Winter Show featured, Martha Stewart as keynote presenter. As a result, the
    Show witnessed a record 12.1 percent increase in attendance over 2006. Industry
    insiders came together to conduct business, attend over 100 educational
    programs and explore the latest introductions from 959 companies encompassing
    311,341 net sq. ft., making it the largest exhibition of its kind in the world.

    http://www.chashow.org/eweb/startpage.aspx?site=2007W

    As CHA will not have video submissions, please find a few show images from the
    exterior, the show floor, and the Key note presentation.:

    ftp://216.167.125.53/
    User: chavendor
    Password: cv1133
    Found in PR Folder/2007 CHA Winter Images Folder

  3. ist the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

    Craft & Hobby Association/Elmwood Park, NJ: Steve Berger, CEO; Tony Lee, VP, 
    Meetings & Expositions; John Erich, Trade Show Manager; Amie Kolb, Education
    Manager; Nadine Schwarz, Exhibits Sales Manager; Harriet Tainsky,
    Operations Coordinator; Donna Cennimo,Exhibit Sales Coordinator; and Kevin
    Allison, Trade Show Marketing Coordinator.