AT&T Business Multimedia Solutions, Huntington Beach, California: Customer Story: SmartMeter

Company: AT&T Business Multimedia Solutions
Company Description: As the first truly modern media company, AT&T has been changing the way people live, work and play for the past 144 years. It started with Alexander Graham Bell’s telephone. Since then, our legacy of innovation has included the invention of the transistor – the building block of today’s digital world – as well as the solar cell, the communications satellite and machine learning.
Nomination Category: Video Categories
Nomination Sub Category: Sales: Technology

Nomination Title: Customer Story: SmartMeter - 429801

The date on which this nominated production was first distributed or otherwise made public:

September 20, 2022
Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

Total 155 words used.

This video promotes AT&T IoT connectivity solutions using testimonial from SmartMeter, an AT&T Business customer in the healthcare industry. SmartMeter provides remote monitoring solutions to help patients better manage chronic conditions, including heart disease, hypertension, and diabetes. SmartMeter needed dependable, secure, connectivity to automatically send patient data to the cloud, where physicians and other healthcare providers can access it.

The video transitions from the SmartMeter executive interviews to footage of patients using remote devices and physicians receiving medical data in real time. The executive testimonial is compelling. They describe their relationship with AT&T and the technology that makes remote patient care possible. Three brief testimonials are followed by device and data transfer demonstrations which show the benefits of AT&T IoT connectivity and its ability to improve people’s lives. The challenge was to explain the technology benefits comprehensively, but also concisely in a 90 sec format that is consistent with the AT&T Customer Stories video series.
Optionally you may list the creative and production credits for your nominated production - the people who helped to bring it to life: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Paige Whitson - Creative Lead, AT&T Business
Dennis OLeary - Producer/ Editor, Javelin Agency
Adam Fox - Project Manager, Javelin Agency

Attachments/Videos/Links:

Customer Story: SmartMeter - 429801
	Customer Story: SmartMeter - 429801