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AT&T Business Multimedia Services, Dallas, Texas, United States: AT&T Executive Briefing Center Gallery Cube Video (486905)

Company: AT&T Business Multimedia Services
Company Description: As the first truly modern media company, AT&T has been changing the way people live, work and play for the past 144 years. It started with Alexander Graham Bell’s telephone. Since then, our legacy of innovation has included the invention of the transistor – the building block of today’s digital world – as well as the solar cell, the communications satellite and machine learning.
Nomination Category: Video Categories
Nomination Sub Category: Branded Entertainment - Business-to-Business
2024 Stevie Winner Nomination Title: AT&T Executive Briefing Center Gallery Cube Video (486905)
  1. The date on which this nominated production was first distributed or otherwise made public:

    March 24, 2023

  2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

    Total 123 words used.

    This video tells the story of how AT&T are experts in creating customer-centric connections, inspiring them to imagine the possibilities for their business, and demonstrates how AT&T simplifies solutions for the ever-evolving tech landscape. 

    Produced for an oversized 10' x 10' cube on-location at the AT&T Executive Briefing Center in Dallas, TX. This inspiring video is shown to select customers at the beginning of their visit.

    The sound design and music were custom made to immerse the viewers into the story.  The primary challenge was finding footage that worked well at a 1:1 aspect ratio on a floor to ceiling screen. We kept the video interesting using footage with unique perspectives, 2D graphic overlays and transitions, and interspersed, full 3D motion graphics.

  3. Optionally you may list the creative and production credits for your nominated production - the people who helped to bring it to life: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

    Creative Lead - Paige Whitson
    Producer - Barbara Sanders
    Project Manager - Adam Fox
    Editor - Spectacular Opticals - Dave Murray
    Graphics - Animagic
    Music/ Sound Design - Made Music
    5.1 Surround layback - Recess Editorial - Jason Agnew

Attachments/Videos/Links:
AT&T Executive Briefing Center Gallery Cube Video (486905)
URL AT&T Executive Briefing Center Gallery Cube