1. Entering the ABAs is a cost-effective way to thank and honor your valued employees and to build or burnish your brand.
2. The entry process itself is valuable. You'll research and write succinct, compelling stories of achievement within your organization that you can use in other ways.
3. Small companies have just as much chance to win a Stevie as big companies do. Every year, household-name companies such as Apple, Delta Faucet, and Ford Motor Company are joined in the winners' circle by small and medium-size organizations that are still building their brands.