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Mintlist, Vancouver, British Columbia, Canada: MintList

Company: Mintlist, Vancouver, British Columbia
Company Description: MintList is an AI-powered online marketplace that enables buying and selling of cars between consumers and dealers - all within 24 hours.
Nomination Category: Company/Organization Awards Categories
Nomination Sub Category: Startup of the Year - Consumer Services Industries
2023 Stevie Winner Nomination Title: MintList
  1. Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):

    Total 237 words used.

    MintList Company Overview explains how we access 99% of the vehicle inventory in a >$1T global market without owning it, and our key value proposition for consumers: consumers can sell their car for the best value in less than an hour to the dealer that is willing to pay the most for it, and then save thousands of dollars in tax ($5,000 on average in North America) when they trade it for for any car, from any dealership. 

    MintList Product demo demonstrates how our patent-pending technology enables consumers to list their car in minutes to get the best offer from 100’s of dealers in 45 minutes with no negotiation, no obligation, and no fees. All done securely online. 

    Awards Summary - MintList’s traction and patented technology has earned recognition in both the tech and auto industries.

    Press Media Kits highlight our presence in the media.

    Letter of Support from the President of Industrial Alliance , one of Canada's largest insurance companies, identifying MintList as a disruptor in a  >$1T market.

    Highlights of Executive Team LinkedIn profiles : Our executive team has >100 years of experience.

    Reviews from delighted consumers who sold their car securely for the best value within hours and saved thousands of dollars in tax by trading and buying their favourite car from a certified dealer on MintList. 

    Our 30-second Ad Spot highlights key consumer pain points when selling their car which are solved by MintList.

  2. Which will you submit for your nomination in this category, a video of up to five (5) minutes, explaining the achievements since July 1, 2021 of the nominated organization, OR written answers to the questions? (Choose one):
    Written answers to the questions
  3. If you are submitting a video of up to five (5) minutes in length, provide the URL of the video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video. If you are submitting written answers to the questions for this category, provide them in the appropriate spaces below:

     

  4. Briefly describe the nominated organization: history and past performance (up to 200 words):

    Total 199 words used.

    MintList is the fastest growing AI-powered automotive marketplace in Canada, enabling buying, selling, and trading within hours with any dealer. Our trailblazing business model transforms the traditional dealership approach, saving consumers time and money while broadening dealers' customer bases. Supported by key industry players including RBC, Industrial Alliance and Carfax, we empower people with data to make better buying and selling decisions. 

    Co-Founder Mehrsa Raeiszadeh has a Ph.D. in Process Engineering from Georgia Tech,10+ years in technology development,10+ patents and 20+ scientific publications; named 2022 Woman of the Year in Canada by Bay Street Bull, Forty under 40 by BIV, and the only person to win 1st place in the New Ventures BC competition twice. With her co-founder, Mike Wood, with 30+ years in the auto industry, they recognised a gap: 98% of consumers hate the traditional dealership experience while dealers hold 99% of in market vehicle inventory. 

    In 2020 they assembled an ambitious team to build a way for consumers to get a fair price for their car with no fees, negotiation or obligation in mere hours. They signed>60 car dealers and >$1,000,000 committed ARR in just 1 month before writing any code.

  5. Outline the organization's achievements since July 1 2021 that you wish to bring to the judges' attention (up to 250 words):

    Total 253 words used.

    900% YoY revenue growth in 2023 (1 year after launch)

    A five-year deal with Industrial Alliance, one of Canada's largest insurance companies

    Exclusive agreement with North America’s preeminent broker of vehicle parts to distribute MintList to its 6,000+ dealer partners.

    Received prepayment of $500,000 in SaaS fees through key automotive industry partner with access to 1M local members

    Partnership with one of largest auto insurance brokers in N.A. to provide insurance quotes on each car on MintList

    Each of these partners have a national presence (some global), supporting our expansion across N.A., providing a consistent flow of consumers and accelerating dealer onboarding.

    MintList platform and marketplace is patent pending

    Sold >$23M cars in the first year

    1400% increase in lead conversion rate in first 3 month

    >$2M committed ARR from partnerships with Canada’s largest auto dealers

    >200 auto dealer partners subscribed to MintList 

    >100 dealers are waitlisted across N.A.

    Additional $6M ARR with >400 dealers ‘in the pipeline’ via a Canadian strategic partner

    First-mover advantage in the unique sell-buy-trade space

     >100 years experience in technology and automotive by MintList executive team

    2023 Gold International Business Stevie Award, Startup – Software

    2023 AutoTech Breakthrough Award – Best Car Buying App (second year in a row)

    2023 CanadianSME award - Startup of the Year, Finalist 

    2023 The Forum National Awards - Finalist

    2022 Gold International Business Stevie Award – Women in Business, Startup of the Year

    2022 AutoTech Breakthrough Award – Best Car Buying App (next to BMW and Lyft)

  6. Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the organization's past performance (up to 250 words):

    Total 228 words used.

    MintList presents a distinctive business strategy diverging from the capital-heavy models utilised by companies like Carvana, Shift, and Vroom. These latter models often falter in high-interest rate conditions. MintList, instead, capitalises on the existing inventory and infrastructure of dealers, making it a low-cost, highly scalable, and profitable venture. The platform provides digital tools for car dealers, facilitating direct inventory sourcing from consumers and car sales to the same consumers.

    Its patent-pending AI technology enables consumers to conduct guided vehicle inspections on mobile devices, providing dealers with comprehensive vehicle information with enhanced vehicle data gathered from various sources, presenting a comprehensive view to dealers in a quick 30-minute auction. MintList confidently backs 100% of its offers due to this AI-powered inspection accuracy.

    Acting as a dealer hub, MintList unlocks access to nearly all vehicle inventory in a trillion-dollar global market, offering new and used cars. Consumers have the flexibility to choose among dealers, potentially yielding substantial sales tax credits. For example, selling a $50,000 BMW and buying a $75,000 Mercedes from different dealers incurs tax only on the $25,000 difference, leading to significant savings.

    MintList focuses on consumer demands: quick, optimal-value car transactions with no negotiation, obligation, or fees. The platform prioritises consumer information confidentiality. Proudly unique in its scalability, security, and service, MintList stands alone in offering these comprehensive benefits globally for consumers and dealers.

Attachments/Videos/Links:
MintList
PDF MintList_Company_Overview.pdf
URL MintList Product Demo - Patent Pending Technology
URL MintList Award Page - Award Winning Technology
URL MintList Press Kit - Growth Achievements
PDF President_of_Industrial_Alliance_Pacific_letter_for_Mehrsa_Raeiszadeh____Stevie_Awards_2023.pdf
URL Mike Wood Co-founder and CEO - LinkedIn profile
URL Mehrsa Raeiszadeh Co-founder and COO - LinkedIn profile
URL Vish Talreja CPO - LinkedIn profile
URL Sam Saadat VP of Marketing - LinkedIn profile
URL Edward Kawas VP of Technology - LinkedIn Profile
URL MintList Consumer Reviews
URL MintList ad for best way to sell your car - 100K view in 2 months