Search past winners/finalists


  • MESA logo

Codebreaker Technologies, Laguna Beach, California, United States: Cheri Tree, Founder and CEO

Company: Codebreaker Technologies
Company Description: Codebreaker Technologies is the world leader in personality coding technology with clients in more than 180 countries. Our mission is to connect and empower the human race with revolutionary tools training and technology powered by B. A. N. K ®. Our company is both purpose driven and profit driven.
Nomination Category: Thought Leadership Categories
Nomination Sub Category: Female Thought Leader of the Year - Consumer Services
2023 Stevie Winner Nomination Title: Cheri Tree - Founder and CEO
  1. Which will you submit for your nomination in this category, a video of up to five (5) minutes, explaining the achievements since July 1, 2021 of the nominated woman, OR written answers to the questions? (Choose one):
    Written answers to the questions
  2. If you are submitting a video of up to five (5) minutes in length, provide the URL of the video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video. If you are submitting written answers to the questions for this category, provide them in the spaces below:

     

  3. Briefly describe the nominated individual: history and past performance (up to 200 words):

    Total 145 words used.

    Cheri Tree is a well-known personality in the business world as a bestselling author, professional keynote speaker, executive business coach, world-renowned sales trainer, and entrepreneur. Currently, she is the CEO of CODEBREAKER Technologies which she founded in the early 2000s. Today the company boasts of any interesting and eclectic array of clients in more than 180 countries across the globe.

    Cheri is highly respected in the sales industry as an entrepreneur with a vision. She has been featured in numerous international publications and shared the stage with influential personalities such as Tony Robbins, Robert Kiyosaki, Suze Orman, and Sir Richard Branson. Cheri has also delivered lectures at prestigious universities such as Harvard University and UC Berkeley. She is known as the number one personality-based sales trainer in the world, thanks to her game-changing CODEBREAKER Personality Coding Technology, which is powered by B.A.N.K.

  4. Outline the nominee's thought leadership achievements since July 1 2021 that you wish to bring to the judges' attention (up to 250 words):

    Total 186 words used.

    Cheri discovered the power of B.A.N.K. and started sharing it with the world. She founded CODEBREAKER TECH, which has grown to be worth millions and has a presence in over 40 countries. B.A.N.K. is a game-changing system that helps people close sales faster and predictably improve communication. It has been used by thousands of entrepreneurs and even major corporations such as Google across multiple industries.

    Cheri's success has made her an iconic figure in the business world, and she frequently speaks at top business conferences worldwide, sharing the stage with business giants such as Robert Kiyosaki, Anthony Robbins, Les Brown, Steve Wozniak, and Sir Richard Branson. Cheri has been recognized for her work and nominated as Innovator of the Year by the Orange County Business Journal for four consecutive years. She has also received the American Riviera Woman Entrepreneur of the Year Award and has been invited to speak at the United Nations AI For Good Summit. All of this is due to her work in the business world and the social impact for humanity with B.A.N.K.

  5. Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the nominee's past performance (up to 250 words):

    Total 128 words used.

    1. Cheri Tree is a well-known personality in the business world as a bestselling author, professional keynote speaker, executive business coach, world-renowned sales trainer, and entrepreneur.
    2. As CEO of CODEBREAKER Technologies which she founded in the early 2000s,  Today the company boasts of any interesting and eclectic array of clients in more than 180 countries across the globe.
    3. . She has been featured in numerous international publications and shared the stage with influential personalities such as Tony Robbins, Robert Kiyosaki, Suze Orman, and Sir Richard Branson.
    4. Cheri has also delivered lectures at prestigious universities such as Harvard University and UC Berkeley.
    5. She is known as the number one personality-based sales trainer in the world, thanks to her game-changing CODEBREAKER Personality Coding Technology, which is powered by B.A.N.K.
  6. Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words)

    Total 106 words used.

    But her journey to success wasn't easy. As a financial advisor, she struggled to make sales in her first year, earning only $700. For the next five years, she invested thousands of dollars financed by her credit cards to learn everything she could to become successful. However, despite her efforts, her income peaked at $72,000 and didn't come close to the 6-digit figure income she was striving for. Cheri realized that the conventional "sales is a numbers game" message was a myth. This realization led Cheri to focus on people rather than sales, and she explored personality typing systems to understand the science behind it.

Attachments/Videos/Links:
Cheri Tree - Founder and CEO
JPG AI_for_Good_Global_Summit.jpg
JPG Cheri_Speaking_at_Harvard_University.jpg
JPG Esther_and_co_founder_Cheri_with_motivational_speaker_Nick_Vujacic.jpg
URL Intro to BANK
URL Intro to Codebreaker Technologies
URL Codebreaker Global Sizzle
URL Cheri Tree GPS National Las Vegas-HD 1080p.mov (dropbox.com)
JPG BANK_testimonial.jpg
JPG code_breaker_2.jpg