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Company: Vérité, Inc., Sandy, UT
Company Description: Vérité, a digital communications agency founded in July 1993, produces unique and effective on-line tools and advertising campaigns for sales, marketing and training professionals. Design, Production and Development services include: CD • DVD • Web • Kiosk • Print • Radio • Video & Film • eTools Vérité provides eTools, web-based products for registering, testing, buying and more.
Nomination Category: Video and Film Categories
Nomination Sub Category: P.R.: Industrial

Nomination Title: Rio Tinto/Kennecott Copper: From Ore to More Video

   1. The date on which this nominated production was first distributed or otherwise made public:

          September 2008

   2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Provide here the URL of an online version of your production if applicable:

          http://creative.verite.com/oretomore/

          Vérité created a dynamic, fun, creative animated production which educates users
          on the the process of mining copper. The piece was created for use on
          Kennecott.com, for display in the Visitors Center at the Bingham Canyon Copper
          Mine, and as a feature at school assemblies. The creative scripting and clever
          graphics were designed to appeal to people of all ages.

   3. List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

          Advertising Agency/City: Vérité, Inc./Sandy, UT
          Client: Chantae Lessard
          Executive Producer: Kimberley Jones
          Lead Production Manager: Beth Pignataro
          Writer: Todd Swensen
          Concept Design: Steve Smith
          Director/Animator/Editor/Sound Designer: Ian Bowles
          Lead Designer/Animator: Jeremy Ames
          Designer/Animator: Wynn Burton
          Designer/Animator: Analisa Estrada
          Designer: Zack Luther
          Designer: Rob Moser