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Venda, Inc.

ABA11 Winner / How to Enter

Company: Venda, Inc., New York, NY
Company Description: Venda is a global provider of multi-channel commerce solutions. Customers embrace comprehensive online, mobile and social commerce, international expertise, end-to-end fulfillment solutions and transparent pricing that yields superior ROI. Venda customers include industry leaders Tesco, Superdrug, JVC, Urban Outfitters, Condé Nast and Jimmy Choo. Venda has offices in New York, London and Bangkok.
Nomination Category: Website Awards & Blog Categories
Nomination Sub Category: Business Services

Nomination Title: The Venda Website

    When was this site or blog first published?


    Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., []:

        Venda’s new 5 language multichannel digital experience (website, mobile, and
social media) was to introduce innovative new marketing, establish a demand
generation machine, and communicate Venda’s core competencies. “Convergent
Commerce” was conceived as the next evolution of multi-channel strategy in which
brands deliver a unified customer experience across all platforms. Venda would
become a single source for thought-leadership; technology and support. The
website would help re-inspire and redefine a company and make the industry once
again take notice. To date, the website’s engaging design and intuitive
usability combined with the marketing programs have quadrupled lead generation
and doubled press coverage.

    List the appropriate creative and production credits for this entry:

        Marketing Team Members:
Mr. Ron Brien, VP Global Marketing
Mr. Stephen Uren, Director of Design
Ms. Monique de Maio, Consultant
Mr. Ivor Morgan, Head of European Marketing
Ms. Michelle Barna, Director of Social Media (US)
Ms. Grace Wood, Marketing Manager
Mr. Mark Lawrence, Senior Designer