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Vérité, Inc.

ABA11 Winner / How to Enter

Company: Vérité, Inc., Sandy, UT
Company Description: Vérité, a digital communications agency founded in July 1993, produces unique and effective on-line tools and advertising campaigns for sales, marketing and training professionals. Design, Production and Development services include: CD • DVD • Web • Kiosk • Print • Radio • Video & Film • eTools Vérité provides eTools, web-based products for registering, testing, buying and more.
Nomination Category: Interactive Multimedia Awards Categories
Nomination Sub Category: Marketing

Nomination Title: Rio Tinto Digital Holiday Greeting Card

    The date on which this nominated production was first distributed or otherwise made public:

        December 2010

    Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Provide here the URL of the nominated production. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - for example, []:

        Vérité created a unique animated holiday greeting for Rio Tinto customers and
partners around the world. Each individual Rio Tinto office was able to add
their own localized message in order to add a personal touch to each greeting
they sent. Vérité is proud to have worked with Rio Tinto on this enjoyable, one-
of-a-kind digital initiative.

    List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Advertising Agency/City: Vérité, Inc./Sandy
Client: Rio Tinto
Art Director: Steve Smith
Creative Director: Ian Bowles
Designer: Jeremy Ames
Director: Beth Pignataro/Alan Walker
Producer: Kim Jones
Programmer: Milo Welch