Company Description: Terralever is an award-winning digital marketing and technology services firm that delivers online marketing solutions for innovative brands worldwide. With offices in Los Angeles and Phoenix, the growing firm specializes in digital strategy, social media innovation, website design and development, search engine optimization, conversion optimization and email marketing.
Nomination Category: Website Awards & Blog Craft & Function Categories
Nomination Sub Category: Best Interface Design
Nomination Title: Terralever's AshleyFiolek.com Interface Design
When was this site or blog first published?
September 24, 2010
Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., [http://www.ourwebsite.com]:
Ashley Fiolek, a Red Bull athlete and 2x Women’s Motorcross Association Champion
(WMA), needed a web presence that was dynamic and powerful as she is. Born deaf,
Fiolek is a competitor to the core and started making noise in 2008 by
dethroning the five-time WMA Champion. Red Bull and Fiolek wanted a web presence
that was engaging and pushed the limits of what was technically possible.
Terralever designed and developed a custom Flash website that utilizes Flash
10’s built-in 3D engine. In order to allow Red Bull and Fiolek the ability to
post content, Terralever customized WordPress to power the back-end and make
even mobile updates feasible. Not only did the site push the limits of
technology, it has also won several creative awards including FWA, Dope Award
and CommArts Site of the Day.
List the appropriate creative and production credits for this entry:
Erin Enriquez - Account Manager
Jordan Ball - Lead designer
Chris Johnson - Strategy
Michael Camarillo - Project Manager
Ryan Mathis - Lead Developer
Jeff Cross - Technical Director
Craig Budwitz - Director of Creative Services