Company: AngelVision, Portland, OR
Company Description: AngelVision has been in business since 2001 and has been honored with over 80 awards for marketing, sales, innovation and ROI. AngelVision produces Impact Movies, perhaps the single most effective way to broadcast your most compelling message. They’re engaging, educational, can be used 20 ways and used for years. Nothing is more effective or powerful as a sales and marketing tool.
Nomination Category: Interactive Multimedia Categories
Nomination Sub Category: Business/Government
Nomination Title: Be Your Office Coffee Superhero
The date on which this nominated production was first distributed or otherwise made public:
February 25, 2008
Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Provide here the URL of the nominated production:
Spectrum Coffee needed to address three fundamental issues as a company. One,
they needed to create exposure for themselves and make people aware that there
is a problem and that they had the solution. Second, they needed to create
understanding about their products and solutions. And third, they needed a
marketing tool that would be “viral” and could easily be passed around in order
to reach a variety of decision makers in their fragmented markets.
The focus needed to be on educating a large number of prospects, letting them
know there was a problem, encouraging them to take action now, or at the very
least forward the information onto an associate who would benefit from knowing
about Spectrum Coffee.
List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:
Client: Spectrum Office Services