Quality Systems - NextGen Healthcare

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Company: Quality Systems, Inc., Irvine, CA
Entry Submitted By: PAIRELATIONS, LLC
Company Description: Irvine, Calif.-based Quality Systems, Inc. and its NextGen Healthcare subsidiary develop and market computer- based practice management, electronic health records and revenue cycle management applications as well as connectivity products and services for medical and dental group practices and small hospitals. Visit www.qsii.com and www.nextgen.com for additional information.
Nomination Category: Annual Report & Literature Categories
Nomination Sub Category: Best Marketing or Sales Brochure or Kit - Online/Electronic

Nomination Title: Quality Systems' NextGen Healthcare: Enabling the Future of Healthcare

The date on which this nominated material was first distributed or otherwise made public:
2011-2012

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words).

Attach the nominated kit or brochure to your entry through our attachment/link uploading tool above.

NextGen Healthcare, a leading healthcare IT provider, produced this to convey thought leadership and expert-level knowledge as well as provide insight into today’s evolving healthcare delivery/reimbursement world. It addresses trends such as meaningful use, patient-centered medical home, accountable care, quality and pay-for-performance.

NextGen’s solutions are tools for the success of physician practices preparing for emerging delivery/reimbursement models.

It combines whitepaper-like content, product information and mini case studies into one easy-to-digest marketing brochure, delivered in an educational style, offering value and building credibility, with five client case studies that reinforce NextGen’s message and market position.

In the initial launch stage, it's being used as a digital marketing call to action, sales leave behind and at financial analyst meetings.

 

List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Created in-house