Capital One ShareBuilder, Seattle, WA

Gold Stevie Award Winner 2012, Click to Enter The 2014 American Business Awards

Company: Capital One ShareBuilder, Seattle, WA
Company Description: More than a decade has passed since ShareBuilder entered the fray of online brokerages, and our core values continue to separate us from the pack. We believe the world of investing is not just reserved for savvy, Wall Street investors – which is why we’re devoted to helping everyday Americans achieve their financial goals.
Nomination Category: App Categories
Nomination Sub Category: Business/Government

Nomination Title: Capital One ShareBuilder Tablet App

1. The date on which this nominated app was first distributed or otherwise made public:

November 2012

2. Briefly describe this app’s objectives and how it has met those objectives (up to 125 words). Include here the platforms your app supports:

We designed our iPad app from scratch to be our “user-friendliest” platform. That starts with a customizable dashboard that’s exclusively available in our app. A customer can place trades, research investments, even just check up on their portfolio in an iPad specific environment. For example, investing’s standard “heat map,” a quilt-looking static chart, becomes a self-serve information source: touch a section for critical data about the company represented. Tap for detailed data or to invest. These qualities are unique within the brokerage industry, and repeatedly recognized by third parties. Already this year, our iPad app has won a Gold MarCom Award.

We built this app the way we did because all investors deserve access to their finances anytime and anywhere, even if that’s their couch

Upload a collection of supporting files and web addresses to our server to provide more background information to the judges. You may upload any number of attachments and URLs through the "Add Attachments, Videos, or Links to This Entry" link above. (Do NOT list your URLs below.)

 

List the appropriate creative and production credits for this app: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Brandon Potter, VP, Product Management

Tara Johnson, Senior Manager, UI/UX Design